When you do your initial walkthrough is it the same day as your first cleaning, or are
those two separate days?
That is a great question and we're going to talk about that today.
Hi there, I'm Angela Brown and this is Ask a House Cleaner.
This is a show where you get to ask a house cleaning question,
and I get to help you find an answer.
Now today's show is brought to us by HouseCleaning360.com
and that is a hub that partners homeowners
with house cleaners and home service providers.
And one of the home service providers that we have in our network
are people who run errands for you.
They go out and they do your shopping, they pick up your mail at the post office,
they pick up your dry cleaning.
If you need something at the hardware store, they bring that back to you.
And they bring it to you, so that as a small business owner or as a stay-at-home mom or
a stay-at-home dad, that you don't have to pack up all the kids and leave and go run your errands.
They do your errands for you, they bring them to your house, and lo and behold,
you just write them a check.
It's awesome.
All right, so if you have a business that does this, you can list your services on
HouseCleaning360.com
so that friends in my network can find you.
All right, on to today's show, which is about a house cleaner who wants to know if the initial
walkthrough is on the same day as the cleaning, or if they are two separate days.
Okay, so there are two schools of thought and what it comes down to is
how are you bidding for your job?
So if you bid by the hour that's different than if you bid by the job.
There's a whole school of thought in the house cleaning industry of house cleaners who like to make
it a big production.
So they go and they do a walkthrough and they have a welcome packet.
And they like to build a lot of rapport, and tell stories and chit chat and get to know
the customer, and walk through the customer's house and find out all these amazing things
about the customer.
And then they go home and they put together a proposal and then they email the proposal
to the customer.
And they wait a couple of days and they may follow up with the customer, and the customer
may follow up with them first, and they start texting back and forth and,
"When would you like to start cleaning," and, "Was my pricing okay?"
And it's this big production.
Then there's another school of thought and it's a minimalist school of thought.
And this is one of the things that we teach in our Savvy Cleaner training, for house cleaners
starting out in the business.
When you start out in the business, we start out charging by the hour, not the job.
Because you're new, you're inexperienced, and there are a lot of things you don't know to look for.
And so I don't want to send you in to bid a job when you have no idea what you're looking for.
So, if you're just getting started in the business you know what an hour is,
it's 60 minutes' worth of time and it's worth x amount of dollars.
So for this particular example we will say it is worth $25 per hour, so you're going
to charge $25 per hour and, because you're charging by the hour, it doesn't matter how
clean or how messy the house is or how many hours it's going to take to do the job.
So we just removed all of that excess stuff that you don't even know yet
because you're new to the business.
So a customer calls you up on the phone,
what do we know about customers who call us up on the phone?
They call us because they need, ta da, house cleaning.
Yes, it's awesome.
Okay, so they call us and one of the questions that we ask, it's a qualifying question,
we ask them, "How long has it been since your home was last professionally cleaned?"
Now, if it was cleaned two weeks ago we know that they are due for another cleaning,
and if it's been six months they're still due for another cleaning.
So what we can say is this, "Listen, I charge $25 an hour and I have four hours on Thursday.
Why don't I swing by, I will take a walk through your house with you.
If we're a good fit for each other, we will start the clock right then and I can showcase
my work and see if we are a good fit for each other."
If at the end of the four hours ... And the four hours is all you have, so that's all
you're going to sell.
It doesn't mean you're going to clean the whole house and it doesn't mean you're going
to do deep cleaning on the whole house, and it may take three or four deep cleanings before
you get their house up to your standard of excellence.
But, "Let me come over for four hours, we'll see how far we can go and it will only cost you $100.
If at the end you're not satisfied with my work, I have a 100% satisfaction guarantee.
I will turn around and leave and there is no charge to you whatsoever.
But if you do like my work and you see that we're a good fit for each other, we'll pull
out our calendars and we'll go ahead and we'll block you in for a regular cleaning.
How does that sound?"
And people are like, "Well, that sounds pretty good."
Now in the worst case scenario, they get their house cleaned and they're not happy
and they pay no money. Wow, see?
That's not very bad.
And in the best case scenario, they get their house cleaned and it costs them $100 and they
have a new house cleaner.
See?
That's not very bad either.
So my suggestion is, you're going to take time out of your schedule to go over there
and do an estimate anyway, right?
But what is an estimate?
An estimate is you selling yourself to the customer.
So if you're going to sell yourself to the customer, why don't you showcase your work?
Why don't you say, "Hey, I'll bring all my cleaning supplies.
You can watch me, you can see how I do what you just recommended."
And they can either stay or they can leave or whatever,
it doesn't matter after your initial walkthrough.
But then what that gives you is the opportunity to go and make a new friend, to make a new
client, and to showcase your work in hopes of getting a new job.
It's like the audition at its ultimate form.
All right, so my suggestion would be, if you are one person and you are doing this business
and you charge by the hour, my suggestion is that you partner them together so that
you have a walkthrough followed by a cleaning at the same time.
Now, if you are a business owner and you send other people out, you're going to have a different
program and we will talk about that in another episode.
But I did want to let this particular house cleaner, who happens to be starting out,
know that there's an easy way to do the business.
Because you don't want to spend an hour, two hours of your time, driving across town, meeting
a person, doing a bid and you kind of don't even know what you're doing.
And then you come home and you hope you get the job and you may never hear from them again
but you've invested an hour or two hours of your time,
and you've taken that time from the customer.
So it's a way to partner it together so everybody gets the most use of their time and resources.
Alrighty, that's my two cents for today.
And until we meet again,
leave the world a cleaner place than when you found it.
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