Hi, my name's Eu Gene, from the Google Asia-Pacific headquarters.
Thank you for attending the webinar
on preparing for the Google Ads Fundamentals exam.
I will bring you through, in this short webinar
a couple of important items
for you to prepare for the Google Ads Fundamentals exam
starting from "Why online advertising?"
Then we'll talk about planning your campaign and setting your budget
how to do the right budgeting for your campaign.
We will refresh on how to manage your accounts.
Finding the right audience.
It's very important for us to find the right audience for your campaign
to get maximum exposure and benefits of the campaign.
I will update you on the latest bidding strategies
that are available in Google Ads.
Lastly, let's talk about getting the most out of Google Ads
and not just to pass the exam.
Let's start with "Why online advertising?"
What are the benefits of online advertising versus traditional advertising?
When we talk about traditional advertising
we are referring to traditional media advertising
like newspapers, television, radio, and magazines.
For traditional advertising, typically, you'll be searching for customers.
You'll be printing or displaying your advertisements.
Hopefully, most of your prospects will be able to see them.
However, online, the customers are searching for you
by putting in the keywords of the intention, and your ads will display alongside.
Let's move on to the next section.
Let's talk about how to plan your campaign
and I will refresh you on the art of writing great ads.
Remember, in Google Ads your advertisements appear on Google Search.
And, if you have image ads, you will also appear on the Display site
and if you have video ads, of course, your ads will appear on YouTube.
In the descriptions text
please remember to add in your unique selling proposition
and a call to action.
The call to action is very important for the users to be enticed to do something.
For example, "learn more," "read more," or "buy now."
These are eight tips for how to create effective text ads.
For example, highlight what makes you unique.
This is what we call the USP— the unique selling proposition.
Importantly, in the past we have seen that including price promotions
and exclusives can increase your clickthrough rate slightly
better than your competitors, for example.
In your headline, don't forget to include
at least one of the keywords that you're bidding for.
These are the search keywords your users will use when searching in Google.
Include a strong call to action, like I mentioned.
A strong call to action can be "learn more," "buy now," etc.
They will help users subconsciously click on advertisements.
Remember, a lot of your customers or your prospects will be using mobile.
So, for mobile advertisements
you have to tailor your ads for mobile.
It's slightly different from a desktop version.
Importantly, the next tip is
match your ad text with your landing page content.
Relevancy across both the text ads and your landing page
makes it much more user friendly and relevant for your users
when they click on your ads and when they land on your landing page
and they find the relevant message they're searching for.
This will definitely help you to increase the clickthrough rate
and also the conversion on your landing page.
Please don't forget to check your spelling and grammar.
Double-check it before you publish your advertisements.
Last, but not least, please implement experiments
for example, A/B testing
to find out which text copy is working for you.
There are extensions to your normal text ads that you can use.
Implementing the right and relevant extensions
will help you increase the clickthrough rate of your ads.
There are many manual extensions you can use
for example, a call extension where
especially when it's deployed in the mobile setting
your users just have to click on your ad and it will call your business.
The location extension is very useful
if you want your users to click and find your location
or directions to your branch, your retail office.
The reviews extension adds credibility to your advertisements.
Reviews are from third parties.
If you have a lot of third-party good reviews
why don't you highlight it in your text ads?
Sitelinks are very popularly used.
Sitelinks give you additional linkage of your text ads to multiple landing pages.
If you're unsure of the intention of your users
for example, if they're just searching for shoes
and you don't know what kind of shoes they're looking for
perhaps you can give them a couple of sitelinks
linking them to sports shoes, women's shoes, or men's shoes
and this will bring them to the relevant landing pages
talking about the different kinds of shoes you have.
Callouts, shout-outs of your benefits, your unique selling proposition
that you might add in.
Remember, deploy manual ad extensions.
This is proven to increase your CTR
as compared to advertisements that do not have manual ad extensions.
In addition to manual ad extensions
Google Ads can also deploy automated extensions
for example, automated consumer ratings, seller ratings, social extensions
and dynamic structured snippets.
These are the various types of text ads and the features of text ads
that you need to remember
because they're the same across all Search campaigns.
The next section is about setting a budget
and how costs are calculated.
Let's talk about budgeting.
How do you do budgeting?
In Google Ads, remember, the budgeting is on a daily budget basis.
If you put in $10 per day as your daily budget
Google will not spend
more than $10 x 30.4
which is the average month length
the number of days in a month.
So, $10 x 30.4, you get $300, or thereabouts.
Google will not spend more than $300 for you in your campaign.
But your daily budget of $10 per day
even though you indicated a daily budget of $10
Google can exceed your daily budget up to about $20
two times more per day
but in the entire month you will not spend more than $300.
There are two types of delivery method— how you want to spend your daily budget.
One is called "accelerated" where you spend your budget faster.
Your $10 per day is to be spent much faster.
Or, the default "standard" delivery method
where you spread your $10 spending more evenly across the day.
In this next section, let's talk about how to manage your account
especially the account structure and the campaign types.
A Google Ads account has three layers of hierarchy.
At the highest level is your Google Ads account.
This is where you set up an Ads account using your email address and password
and this is where you enter your billing information
either by using credit card billing, or the invoicing billing system.
A company or an agency can have multiple Google Ads accounts
and are not just limited to one.
So, please remember that.
In every Google Ads account you can create multiple campaigns.
A campaign itself is the highest level organization
of your advertisements.
In a campaign, you can add in what we call your daily budget
location and language targeting, bid adjustments
and many other campaign settings.
Once you create a campaign setting
all the additional ad groups created within the campaign
will inherit the campaign settings from that particular campaign.
If you have a daily budget in one campaign and then you create five ad groups
all five ad groups within the campaign will share the same daily budget.
The ad group is at the lowest level of your Google Ads account.
You can imagine the ad groups are like your building bricks
or the building blocks of your account.
Every ad group, especially in Search ads, has a set of keywords that you buy
and the advertisements that you've created
and, of course, the link to the landing pages on your website.
All these different ad groups will then roll up to a particular campaign
and they will share all the settings of the campaign.
All of these will then roll up to your one single account.
Remember, if you have different time zones
different languages, and different currencies
perhaps you want to create different accounts for different areas
the time zone, the currency, or the language.
In addition to creating a Google Ads account
you can create a special type of account called a Google Ads manager account.
A Google Ads manager account is like a mothership account
for you to manage different Google Ads accounts.
Typically, an ad agency will have at least one Google Ads manager account
so the Google Ads manager account
can manage the different customers' or clients' Google Ads accounts.
A Google Ads manager account is not only for agencies
but also the client side.
A company, an advertiser can also create a Google Ads manager account
to manage many different Google Ads accounts within the company.
For example, if I'm selling two different brands
and I'm the boss of an advertiser, of a client
I can create a Google Ads manager account to manage two different Google Ads accounts
one for Brand A, and the other for Brand B.
Let's look at campaign types.
There are six campaign types you need to be aware of.
The first is called Search Network.
Search Network accounts are text ad accounts
and your advertisement will appear on Google Search Network
and search partner websites.
Display ads—text, image, video, or rich media formats.
Your advertisements will appear across Google partner websites
and in all these different formats.
Search Network with Display expansion.
These are like a combination of both Search and Display Network.
This is the easy option for you to reach the most customers possible
by just creating a simple advertisement.
A Universal App account will help you promote your mobile app
across Search Network, Display, Google Play, and YouTube.
This will bring them to your Google Play or App Store account
where they can download and install your mobile app immediately.
The next campaign type is called Shopping.
It's particularly useful for e-commerce companies
where you can promote certain items using Google Shopping ads.
Last, but not least, are video advertisements on YouTube.
YouTube is the #1 video hosting site in the world
and you can get a lot of exposure for your video ads
to multiple different audiences with a wide reach and high effectiveness.
This section about finding the right audience will explain to you targeting methods
and keyword planning.
We'll start with keywords.
How do keywords work?
Users of Google who enter an intention or what they're searching for using keywords.
We can literally use keywords to advertise against the intention.
When somebody does a search on Google, Google looks at the keywords that they use
and will match your ad to their search— the keywords you're bidding for.
The next section is all about finding the right audience
whether using keywords or other targeting methods.
Let's start with keywords.
How do keywords work?
Keywords are what people enter into Google when they're searching for something
to tell Google their intention.
If you bought that particular keyword for your ads
Google will then place your ads against the keyword
in the search engine results page.
Now, remember a few things about keyword selection.
When you're setting up a Search campaign in Google Ads
there are primarily three keyword match types that you need to look out for.
Broad match keywords are really, literally that.
So, for example, you buy a keyword "women's hats"
and you buy it in a broad match manner.
What does Google do?
Google will show your advertisements when somebody searches for women's hats
or any other search terms related to women's hats.
For example, if the searcher looks for "buy ladies' hats"
even though it doesn't have the keyword "women's hats"
it's very closely associated, so your ad will show.
So, the search terms for which ads can show using broad match include misspellings
synonyms, related searches, and other relevant variations.
Please take note of that— it's very, very broad.
If you find it's too broad
maybe you want to use what we call broad match modifier.
With a broad match modifier
you have to add in a "+" sign in front of the keyword.
For example, "+women's+hats."
That will narrow it down to the searches that have these words
"hats for women," for example
that contain the modified term, and no other synonym, in any order.
A phrase match is denoted by quotation marks.
For example, you buy a keyword "women's hats" with quotation marks
that's called a phrase match.
Google will only show your advertisement
when there is that phrase in the search by the user.
For example, if the user searches "buy women's hats"
it has the phrase "women's hats," so your advertisement will show.
Exact match is the next one
and exact match, of course, is the most exact and the tightest of all.
You enter an exact match within brackets.
Google will only show your ad when the search term is related
or is exactly what you've indicated.
So, you have broad, phrase, and exact.
The last match type of keywords is pretty important.
It's called negative match.
A negative keyword negates certain search terms you don't want.
For example, you buy the keyword "women's hats"
and you minus "baseball"
so when somebody searches "baseball," or "women's baseball hats"
because you've entered "baseball" as a negative keyword
your advertisement will not show.
The benefit of using a negative keyword is
your ads will not appear in front of a lot of irrelevant searchers
meaning you will increase your clickthrough rate.
Increasing your clickthrough rate will increase your Quality Score
and your ad rank.
How do you find the right keywords, or even negative keywords to select?
In your Google Ads account
you can use a very powerful tool called a Keyword Planner.
I'd suggest you spend some time to explore the Keyword Planner
to look at the search volume, to look at associated keywords
and to look for negative keywords
so you can have the right keywords planned out in your ad groups.
Beside keyword searches
let's move on to Display ad campaigns.
Display targeting is slightly different than Search campaigns.
Remember, Display campaigns use images, rich media ads, video ads.
How then do you find the right audience for your Display campaign?
You can also use keyword targeting
but when you use keywords in a Display campaign setting
it's not about the search keywords.
It's about the context of the website or the mobile app you want to advertise in.
When you use the keyword targeting method
it can be audience keywords or content keywords.
Audience keywords target relevant audiences
who browse content related to those keywords you've indicated
whereas content keywords target relevant placements
like websites, apps, and videos on the Display Network.
Besides keyword targeting, you can also use topic targeting.
For example, if you want to advertise your sports shoes
to people who are browsing sports shoes websites and mobile apps
you can select as your topic "sports websites."
Placement targeting is very precise.
You need to indicate the actual domain address
of the website, or the mobile app, or the placement you want to advertise in.
In addition to topic targeting, keyword targeting, and placement targeting
we have what we call audience targeting.
There are a few types of audience targeting for Display ad campaigns.
The first is called remarketing.
Remarketing is to show your ads
to people who have, for example, visited your website before
and have not done anything
for example, they have not bought anything from your website.
This is just one instance of what remarketing is all about.
This is followed by what we call interest-based audiences.
You can have affinity audiences— people who like something
or are looking for something.
These are the audiences that have certain interests related to your product.
You can literally choose the types of affinity or in-market audiences.
In-market audiences are typically
audiences that are lower down the marketing funnel.
and they are ready to buy something or to take some action.
So, we can use affinity or in-market audiences.
We can choose different types of audience for your Display campaign.
You can also target by demographics, for example by age group or by gender.
In addition, there are two types of targeting settings to look out for.
One is Target and Bid, the other is Bid Only.
This will be explained a little bit more if you were to take the Display ads exam.
Location and language targeting is a campaign setting that applies across
Search campaigns, Display campaigns, or Video campaigns.
Location and language targeting has to be done at the campaign level
and will be inherited by all ad groups within the campaign.
Typically, the default for device targeting is across all devices
but for Display campaigns you can change your targeting
or increase your bid for certain devices.
For example, you want to target more mobile users
compared to desktop users
so therefore, you want to increase your bid for mobile compared to desktop
and you can do that in device targeting bidding.
This next section about bidding is an important section.
This will help you to find the right bid type for your campaign.
Remember, you can bid by clicks.
If you bid by clicks, you pay cost-per-click, or CPC.
If you bid by impressions, then you pay what we call vCPM
or viewable cost-per-thousand impressions, where you pay for every viewable impression.
A viewable impression is defined as 50% of the excerpt that's being shown
and at least 1 second of view time by the user.
That's called a viewable impression.
Typically, buying a vCPM bidding strategy applies to a branding campaign
or a campaign to create awareness.
If you want to create a lot of actions, or conversions
you should perhaps explore the CPA, or cost-per-acquisition, method of bidding.
This one will need you to set up conversion tracking
so you need to tell Google Ads what conversions you have
by applying the ad conversion tracking code in your website or mobile app.
Only then can you apply a CPA bidding strategy.
For videos, we buy by CPV, or cost-per-view.
In addition to all these bidding methods we have the flexible bidding strategies
which use machine learning and the algorithm of Google
to help you achieve your campaign goals.
For example, Enhanced cost-per-click, or Enhanced CPC
automatically adjusts your manual CPC bid
based on the likelihood of a click resulting in a conversion.
If you use Enhanced CPC, you're looking for more conversions
and Google will help you by adjusting your CPC bidding itself
so you get more conversions.
Target CPA is the next flexible bidding strategy.
The target cost-per-acquisition method
automatically sets a bid to help you get as many conversions as possible
while reaching your average CPA goal.
You have to tell Google Ads your CPA goal.
For example, currently you're achieving every lead at $20 per lead
and you want to bring it down to $15, so that's your target CPA.
Your target CPA goal will then be detailed in Google Ads
and Google will work toward that for you.
The next is called Maximize clicks.
All you need to do for Maximize clicks is to tell Google your daily budget
and within your daily budget, Google Ads will automatically set the bids
to get the most clicks for your daily budget.
The next is called Target search page location.
If you really want to achieve top-of-page or first-page position
you can use this Target search page location method
to increase your chance of higher ranking.
Target ROAS, or Target return on ad spend
automatically sets your bids to maximize conversion value
while trying to reach what we call your average ROAS.
This is for advertisers who want to increase or have a specific return on investment goal.
Last, but not least, is Target outranking share.
If you have another competitor or domain you want to outrank
perhaps you want to deploy this Target outranking share method
to automatically raise or lower your bids to help your ads outrank another's ads.
Bid adjustments can be done for location, device, and ad scheduling.
Like I mentioned in the previous section
for example, if you're looking to target more mobile users compared to desktop users
perhaps you want to use bid adjustments to increase your bid for mobile devices
as compared to desktop and laptop.
You can also do bid adjustment for location, or ad scheduling.
For location, for example
if you find certain cities are giving you more value and conversions
you want to increase your bid just for those particular cities
so you can increase your return on investment over time.
If you find a certain day of the week or a certain time of the day
gives you the best results
perhaps you want to use bid adjustments to increase your bids for that sweet spot.
In this final section, let's recap how to get the most out of Google Ads.
We need to look at measuring results
and also how you do optimization for your campaigns.
First, let's look at measuring performance.
Conversion tracking is a very important concept
for measuring performance.
Conversion tracking literally means what your customers do
after they click on your advertisements.
They can go to your website, maybe to make an inquiry or to buy something
or they can go to your app, or install your app
or they could make a phone call to you.
Implementing Google Ads conversion tracking at the right place
is very important so you can close the loop of measuring performance.
In addition to measuring performance by using conversion tracking
you can use Google Analytics.
Google Analytics, of course, will measure everything about your website.
It's very important for you to link your Google Analytics account
to your Google Ads account so data will flow seamlessly between them
and you can get the most insight from the linkage of these two accounts.
How do you measure the return on investment?
ROI is the ratio of your net profit to your costs.
It's not just about the revenue, but you must look at profit level.
So, revenue minus cost of goods sold, that's what we call your numerator.
Divide it by the cost of goods sold, and that will give you the ROI.
It's important to track your ROI across different advertising channels
and also across time for the same product.
Measuring ROI is one of the key indicators
or key metrics of any advertising campaign.
So, remember ROI.
Let's talk about how you optimize your advertising campaigns.
There are many ways you can optimize your advertising campaigns.
Of course, you need to track a couple of things
for example, your CTR, or number of clicks you're getting
your Quality Score
(remember, 10 out of 10 is the highest level, so let's track your Quality Score)
the number of impressions you're getting
especially when you're doing a brand and awareness campaign
and reach and frequency— how many people are seeing your ads
and how often do they see them.
One last thing about improving campaigns...
is that you can use different campaign experiments to deploy
for example, an A/B test to test different landing pages
or different ads.
We have nearly come to the end of this short refresher.
I just want to let you know
you have to take your Google Ads Fundamentals exam right now
in Academy for Ads.
We've transitioned the exam center to Academy for Ads.
Of course, you can sign in using your Google Account.
The exam details for Fundamentals are as follows.
The exam is 90 minutes in length, 65 questions (multiple choice)
and you need an 80% score to pass.
Once you pass Fundamentals, the certificate is valid for 12 months.
Remember, in order for you to be certified fully
in advanced topics like Search or even mobile or video advertising
you need to get your Fundamentals exam done first.
This is the end of the session.
It was just a short refresher to help you and inspire you
to prepare for your Fundamentals exam
and I hope you do well.
Study hard, and do well for the Fundamentals exam
and I wish you all the best in this upcoming exam!
Thank you so much.
My name's Eu Gene, signing off from Google Asia-Pacific HQ.
For more infomation >> Google Ads Fundamentals - Duration: 28:06.-------------------------------------------
Point, Counterpoint: The Government Shutdown, 2020 Presidential Candidates - Duration: 4:19.
-Guys, it is important to remember there are
two sides to every news story.
To make sure you get to see important issues from all sides,
we have invited two of our writers
who have very different points of view.
We will examine their opinions
in a segment we call "Point, Counterpoint."
[ Cheers and applause ]
♪♪
Ally, Amber, thanks for being here today.
First topic.
President Trump temporarily ended
the longest government shutdown in U.S. history on Friday
without even getting his wall.
Is it worth shutting it down in two weeks for him to try again?
Ally? -Absolutely not.
It will throw this country into turmoil.
How is it not illegal for him
to use the livelihood of all these Americans as leverage
for him to get a stupid monument to himself?
-A monument to himself. Amber?
-If I had a monument of myself, it would be so cool!
It would be just like the Lincoln Memorial,
except I'd be sitting like this.
[ Laughter ]
As the plaque would say "She sure did like margaritas."
-Another great point. Next topic.
BuzzFeed reported President Trump directed
his lawyer, Michael Cohen, to commit perjury,
and although Robert Mueller's team
said that wasn't quite accurate, they didn't refute it, either.
Too early to throw around the word "impeachment"? Ally?
-No, because this is literally
one of the reasons Nixon was impeached.
And we all know Trump did it.
The only thing I worry about is that right now
our alternative is human robot Mike Pence.
-Human robot. Amber?
-[ Robotic voice ] I am a human robot.
I know how to walk, how to talk.
But no one ever taught me how to love.
[ Normal voice ] Hey, remember how data from "Star Trek"
was always like, "I wish I was real"?
And I would always be like, "How do you have
all these strong feelings when you're a robot?
Something doesn't add up."
-Seth, what she's saying is completely off topic.
-Ally, it's called "Point, Counterpoint."
She makes a point, you make a counterpoint.
-We're all doing a good job!
-Next topic.
The field of Democrats running for President in 2020
grows by the day, but this could also mean
another vicious battle to become the nominee.
Can the Democrats survive their own primary season? Ally?
-Honestly, who knows?
People already have their claws out on social media.
I just don't get why these people
want to destroy their own party.
-Destroy their own party. Amber?
-♪ It's my party, I'll destroy it if I want to ♪
♪ Destroy it if I want to, destroy it if I want to ♪
-Those aren't the words! -♪ And you would do it, too ♪
♪ Flappy flippy dee floo ♪
♪ Ba ba beep boop bop, ah ba ba ba ba ba ♪
-Next topic, please!
-Finally, the Chinese government has arrested a scientist
they say gene-edited two babies.
Should be this illegal, or could it help parents
protect their future children from disease? Ally.
-Helpful or not, once governments gets their hands
on this technology, it will be bad news.
As it is, I refuse to give my DNA to 23andMe
because they're just going to sell it.
We need a president who will pass legislation on this soon.
-Maybe I'll run for president. -[ Laughs ] Okay.
You know, if you were serious about being president,
you'd announce it formally.
-All right.
-Where's she going? -I don't know.
♪♪
-Good evening from New York.
Our top story tonight is about migrating tree frogs that --
Can I help you?
-Hi. I'm Amber Ruffin.
And I'm running for President of the United States!
-Uh...great. What's your platform?
-Margaritas for everyone!
-I don't hate it.
-Okay, bye! Love you!
-Love you, too?
♪♪
-There you go.
[ Cheers and applause ]
-Wow.
-I can't believe you did it.
-I can't believe you didn't do it on this show.
-Oh. Is that something other people are doing?
-No.
But it'd be cool if they did.
-Okay, then. I'm running for President!
-Oh, shut up, Ally. -Fair.
-This has been "Point, Counterpoint."
-------------------------------------------
韓国で口蹄疫が拡散！旧正月を控えて警戒態勢！ - Duration: 6:10.
Foot - and - mouth disease is raging in South Korea! Be alert for the Chinese New Year! (Translated by google.com)
Foot - and - mouth disease spreads in South Korea before the New Year 's Day,
Agriculture, Forestry and Livestock Foods Division raised crisis alarm stage from warning to vigilance.
Agricultural cooperatives are being forced to take emergency measures, such as calling for vaccination by contributing support money.
Foot - and - mouth disease was confirmed in dairy cattle at 15 livestock farms in Chungcheongnam - do in central and western part of Korea,
A movement restriction command has already been issued.
Vaccine vaccination is ongoing in the province and it is scheduled to be completed in January.
In this area it spreads widely from mid February to the end of March 2016
Twenty-two thousand heads were killed.
Although the culling was done also this time,
As far as the radius is within 500 m and the scale is not so large.
The foot and mouth disease virus of this time is similar to what occurred in 2017,
Vaccines currently in use appear to be effective.
However despite the 100% vaccination coverage in the country
It is pointed out that foot and mouth disease occurred due to the lack of effect of the vaccine.
Some farmers say that they are talking to children not to go home because they are afraid of spreading foot - and - mouth disease.
Whether damage can be minimized in this way,
It is a critical moment now.
Article Source: http://bit.ly/2CWjizK http://bit.ly/2CS8mU0 http://bit.ly/2CWjm2s http://bit.ly/2CVS50f http://bit.ly/2CVKqPp
Korean reaction
Do not bury them, euthanize them.
Is not tax used for such things?
How can we endure the contamination of groundwater?
Did you vaccinate?
Even if you euthanize by injecting it will also be buried.
My heart really hurts. What sins do livestock have?
Public officials who are pitiful but also slaughtered by livestock
Livestock appeared as a group in the dream every night and it is said to be screaming.
Even if this happens, the self-proclaimed animal protection group is closing its mouth.
Are they animals only dogs and cats for them?
Let's moderate murder. How much pain is it?
If you do not, more livestock will be slaughtered.
The stress of those who kill them also increases unnecessarily.
Similar thing happens every year, reports that it will not spread additional,
Additional diffusion is confirmed after 1 to 2 weeks.
In order to import US beef, millions of people were buried,
Please report that all civil servants are mobilized to become trauma and frostbite.
Epidemic prevention is not that difficult, why did the previous administration purposely kill a lot of domestic animals?
Foot - and - mouth disease will never disappear as long as unhealthy factory breeding is done.
I hope the foot - and - mouth disease will not spread any further.
The price of meat will jump on New Year 's holidays. It is serious.
Beef is serious for ordinary people to eat.
The prices of pigs will also rise ...
Please prevent diffusion unconditionally.
We must make use of animal husbandry.
Farmers do not have any blows, they receive compensation for compensation of punishment and tax breaks with tax.
And everyone living stock raises are rich.
There is no need for you to worry.
Although I am a livestock farmer, although the blow has not ended.
Although I am in a situation that I can not go outside even though I am distressed.
Comment Source: http://bit.ly/2CQAZRm http://bit.ly/2CPUWHY http://bit.ly/2CTpecO
The idea of Japanese editors
Speaking of domestic animal infectious diseases in Korea,
I recall that the foot-and-mouth disease and bird flu spreading greatly during the Park Kune administration wrought a disastrous eye.
Latency of correspondence at that time is used as a lesson afterwards.
Although there are many people contrasting with each other as opposed to confrontation Park and Kune failed but Moon Jae was successful,
It is not appropriate.
Without failure and rebuilding at the time of the Park Kune administration
The same thing would have happened in the Moon Jayin administration as well.
Korea's epidemic prevention system has improved dramatically in recent years.
As far as the article is concerned, I believe it is possible to respond promptly when compared with that nightmare year.
It happened exactly the same year in Japan, and at that time the difference in correspondence was too prominent.
The question is whether the vaccine is an ineffective water vaccine,
It does not mean that you can completely prevent everything by vaccination.
Suspicion of water vaccine is also frequent,
In the case where the case was tried, the plaintiff was also lost.
It will be difficult to prove that the vaccine is not effective.
Even so, if the vaccination rate is 100%, the road to export becomes very severe,
Is not that Korea thinking about exporting beef and pork?
As other municipalities are also strengthening their alert status this time there will not be large spreads as before.
If another foot and mouth disease occurs in another area, the story is different,
As expected it will not spread from one place in Korea now.
Livestock farmers also heard the bitter experiences,
I understand how serious things are.
A disaster a few years ago was a matter of regime's response
There were also many deficiencies in measures and measures taken by livestock farmers.
In the unlikely event that Korea will spread out to a great extent in this way, it means that Korea can not really hit the eyes.
I wonder if I can go even further to the stage by overcoming such a thing.
Thank you for your viewing.
If you do not mind, please evaluate the movie.
Either good evaluation, bad evaluation, it does not matter.
If you do not mind registering to the channel would be greatly appreciated.
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New Honda CBR150R Model 2019 Compare With Yamaha R15 V3.0 | CBR150RR VS R15 V3 | Mich Motorcycle - Duration: 3:16.
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झटपट तांदळाची खीर - Tandalachi Kheer Recipe - Quick & Easy Rice Kheer Recipe In Marathi - Smita - Duration: 3:00.
Kheer (pudding) is definitely a mouth watering dessert.
And kheer made out of rice is my favourite.
So today let's make my favourite kheer made out of rice.
Here I have kept 5 cups of milk to boil.
Also I had sokaed 1/4 cup of basmati rice.
And I am going to put this into the milk and cook it.
It will take aproximately 15 mins for the rice to cook.
We will keep stirring this in between.
The milk has nicely come to a boil, we will now reduce the flame to medium.
The milk has now reduced to it's half and our rice is also cooked.
See this, how nicely and soft the rice is cooked.
Now we will add 1/2 cup of sugar to this.
Here I have finely chopped few soaked and peeled almonds.
I'm adding them now.
Few rasins also.
And some pistachios which I have soaked and finely chopped.
To this I'm going to add a little cardamom powder.
I am going to add the cardamom powder almost less than 1/4 tablespoon, just a pinch.
And now we will cook this till it turns to a little thick consistency.
We will add few saffron strands to this.
Now we will cook this kheer for some more time.
Also keep stirring it in between.
We have to make this cream a little thick and creamy.
So we will boil it more.
Our kheer has now become nice, thick and creamy.
We will now take this out in a serving bowl.
You can use some rose petals to decorate this.
You can serve this kheer hot or cold, both ways.
And you saw that how simple is this to make.
So do try this dish and let me know.
For more such sweet recipes, subscribe to Ruckar Mejwani.
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Big Dogs Love Baby - Great Friend of Baby - Duration: 3:36.
Hi Guy! Thanks for watching. Have a nice day.
Don't forget to subscribe, like and share our video
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How to Download Windows 7 Ultimate 64/32 bit Activated 2019 - Duration: 4:31.
How to Download Windows 7 Ultimate 64/32 bit Activated 2019
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এখানে 1 বার টাচ করলে খুলে যাবে তারপর সারারাত মজা নিন মস্তি করুন Holly Bolly Movies App - Duration: 2:44.
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Chocolate Cake Recipe | 10+ Quick and Easy Yummy Cake Decorating Tutorials 2019 - Duration: 10:07.
....
Thank you for watching! Hope you enjoy & like it!
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Clipping Our Nails | Pepee Cartoon | Kindergarten Learning Videos For Kids - Duration: 11:12.
Clipping Our Nails
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up主的心酸。打工，因為想買iPhone？2019年頻道的計劃！|SernHao Tv - Duration: 2:53.
If you are a new friend,
You will know through this video,
What is my channel's plan
of this year.
Well, if you are an old friend,
You will know
The reason why I have not uploaded the movie for so long;
And my plan for the year.
Hello, everyone, I am SernHao.
Welcome to my channel.
First, let's talk about:
Why I haven't uploaded videos for so long?
Before that, I was the main focus on:
Lesson videos for MacBook.
At that time, I used all my force to.
Looking for information,
Filming,
Clip,
Also, reply to the questions of friends.
In this continuous uploading of teaching videos,
I got encouragement from netizens from different countries.
This makes me think,
I am doing something meaningful.
Therefore, I am very grateful to you.
It is a pity that
Making income from film teaching,
It can't afford my (current) minimum cost.
So, I am temporarily get a
Full-time [web engineer] work to do.
Basically, I am went out by
7:15am every morning;
Then back home by 8:30 pm / 9pm.
After returning home,
In fact, I am very tired
To make a film / film.
Actually, I am sorry,
I haven't uploaded the video for such a long time.
Moreover, I also responded slowly to the question of netizens.
However, however,
As long as I am here (work) stable,
I will continue to upload
The MacBook useful tips video.
Ok,
Let's talk about the plan for this year.
First of all, my plan is:
Use the money saved to buy an iPhone.
This is also the first iPhone in my life.
Ha ha. . .
And what I will buy will be
iPhone XR.
As for the reason,
I will tell you later in the film.
I will buy this iPhone XR,
Posted to me the first time:
Weibo, Facebook, Instagram.
So, everyone should remember to pay attention to this channel ya~
Ah, yes!
Do you have any color recommendations?
Request a message + introduction ~~~
So my plan is:
In this year, except
have lesson videos of using MacBook,
App useful for MacBook,
In addition to the products useful for MacBook,
I will also add a new unit.
That is:
How to use the iPhone correctly,
Some practical tips for iPhone,
And the iPhone's peripheral products.
As for the combination of MacBook and iPhone,
What kind of sparks will there be,
Then you have to pay more attention to my channel~
Oh ya~!
If you have any practical tips,
for a newbie of the iPhone,
Welcome to leave a message for me ya.
Then, I can also introduce these skills to
Other iPhone newbies.
Ok, this is my plan for this year.
And why I am so long
Did not upload the video.
If you have interest about information of MacBook and iPhone
You are welcome to subscribe to my channel.
Well, I am SernHao.
Good Bye and see you again~
Bye~
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Simple Habit to Success | Yunita - Duration: 1:01.
Hi everybody! How are you?
I'm Nita from Balikpapan, Indonesia.
A lot of people want to change
their lives and fortune,
but they refuse to change themselves.
They even assume.
change will happen by itself.
Impossible, right?
If you have a dream you want to achieve,
You have deliberately grow.
Even force yourself to grow.
And your dream will surely come true.
The good news, in my webinar this time,
I will share a program,
simple habit to success,
where this program
will force yourself to grow.
And a lot of our friends experience change in their,
emotional,
spiritual, mental,
and their financial aspect grew as well.
This happens in my life as well.
So, watch my webinar on
5th February, on FFG TV.
See you!
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মাশরাফি বিন মর্তুজার অবদান🔴Mashrafir Nettritter Abodan🔴Mashrafe Bin Mortaza contributed-Songbad 24 - Duration: 2:04.
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CPS Talks #16 : Céline Chouéri pour le Collectif du Planning Stratégique - Duration: 3:55.
Une bonne stratégie c'est une stratégie avant tout simple.
Qui permet de créer des campagnes qui transforment par l'évidence.
Et l'évidence, c'est pas toujours évident.
D'ailleurs c'est tout l'art de notre métier : de voir dans l'angle mort.
Ce petit truc qui est juste là, mais qu'on ne voit pas facilement.
C'est toujours un exercice difficile parce qu'il y a autant de stratégies brillantes
que de problèmes à résoudre.
Mais je vais être un peu Canadienne dans ma réponse
et vous parler d'une superbe campagne pour Adidas
qui a été orchestrée par une petite agence Montréalaise,
Sid Lee, en 2009.
En effet, à l'époque, Adidas a passé une période un peu compliquée
en terme de business.
Toujours dans son combat contre Nike et les fameuses parts de marché.
Nike était la marque cool,
Adidas, la marque de papa.
Ils ont lancés une nouvelle signature :
« Celebrate Originality ».
Cette signature, ce n'était pas juste une nouvelle campagne.
C'était le tournant stratégique de la marque.
Tant d'une point de vu marketing, évidement, que d'un point de vue de communication.
« Celebrate Originality » c'était le leitmotiv de la marque.
On célébrait à la fois l'individualité et la communauté,
la diversité, l'extravagance,
le vivre ensemble et le vivre différent.
Tout d'un coup on passait de ville-monde au quartier-monde.
Le film était absolument magnifique, il reprenait tous les codes de la nuit.
Que ce soit bien évidement la musique, la danse,
les figures de sport mais qui n'étaient pas dans un moment de sport,
le graph, le skate...
Absolument tout pour faire vibrer le coeur d'une cible
qui avait déserté et désaffectionné cette marque.
Et bien évidemment, la musique était sublime,
c'était une reprise des 4 seasons,
et le tout dans un format complètement ovni à l'époque :
plus clip de musique que film publicitaire.
C'est vrai que Nike c'était emparé du territoire du sport.
Le sport à la dur, les podiums, la sueur pour la victoire.
Adidas a été malin et s'est tourné vers la rue,
s'est tourné vers le street lifestyle
pour revenir dans le game.
Il est revenu, non pas pour le sport en lui-même,
mais pour la mode du sport.
Et on peut se poser la question aujourd'hui :
Qui n'a pas ses Stan Smith aux pieds ?
Toutes les stratégies qu'on fait et qu'on élabore chez Altmann+Pacreau sont bonnes,
évidemment !
Non mais comme on doit en choisir une,
je dirais la toute dernière campagne pour la fondation 30 millions d'amis.
Et puis les animaux ont une place assez particulière à l'agence.
Lucien, d'ailleurs, le petit chien d'Edouard Pacreau c'est notre Head of Happyness.
J'adore travailler sur les problématiques de marque,
mais c'est vrai qu'il y a un petit truc en plus
quand on peut collaborer sur une campagne
qui elle-même s'attaque à un problème de société.
Et je dois l'avouer ce n'était pas facile de passer après la superbe campagne de Buzzman.
Mais on a tenté le coup,
et l'enjeu pour nous était de renouveler le discours sur l'abandon
et d'en parler de manière un peu plus positive, paradoxalement.
Donc on a cherché et on a trouvé un insight très simple, canin et évident :
Les chiens, eux, ils n'abandonnent jamais leur maître.
Sauf pour une seule raison.
Le film de Bénédicte et Thierry a su toucher juste.
Et je crois qu'il a un énorme succès aujourd'hui.
Je crois qu'on est rendu à plus de 35 millions de vues, principalement en organique.
Du jamais vu selon la fondation.
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