Youtube daily Aug 15 2017

This Rough Country Front Track Bar Bracket is for those of you who that have a 2007 and

up JK that are looking to change up your front suspension geometry.

This is going to raise the axle side of your track bar flattening out at track bar angle

a little bit and it's also going to relocate that factory stone stabilizer which is going

to help keep it up out of the way of rocks when you're out on a trail.

Now, it is important to know that if you just changed the end of your track bar mounting

location by raising it up a little bit, you will also have to do something with your drag

link in order to keep those two parallel.

If your drag link and you track bar or out of parallel, you are going to end up with

bump steer, that's just how suspension geometry works.

So, you are going to need an additional piece to run with this bracket.

I would recommend running this bracket alongside of a drag link flip kit to get everything

back in parallel.

If you are looking for a front track bar bracket though, I think this one is pretty well built.

It's going to attach in a variety of different locations to the front axle giving you a very

solid mount, and it also does come with that steering stabilizer relocation bracket, which

is a nice added bonus.

Like I said, this is a pretty well-built bracket, this is going to be steel, it's welded through

and through, covered in a black powder coat finish, and I do like the way this mounts

to your axle in a couple of different locations.

As you can see on the table here, I do have a U-bol.

So this is going to U-bolt around the axle tube as well as mounting to your factory track

bar location, and this does require you to drill a couple of holes so you have some additional

mounting locations for this track bar bracket making it very, very solid.

As I said, this does come with this additional bracket here that's going to allow you to

relocate your steering stabilizer up out of the way.

So, this is a very complete package as far as the end of the track bar goes.

As I said, very important to note, you do also have to do something with your drag link

like a drag link flip kit in order to avoid bump stop when you have this installed.

So, I'm gonna give this a two out of three wrenches for installation because it does

require a little bit of drilling.

However, it's not a lot, you're just drilling into that factory track bar bracket and you

still can revert back to a factory track bar location if you choose to.

The housing drill aren't going to make it unusable or un-reversible, so two out three

wrenches, probably not gonna be a big deal to drill a couple of holes for most of you

in your drive way.

However, if you're not comfortable drilling, go ahead and take your jeep to a shop to get

this installed.

Even with the drilling, this whole process shouldn't take you more than an hour to complete.

The first step is, of course, removing the axle side of your track bar from your axle.

Go ahead and unbolt that, get it up out of the way.

At the same time, you're going to remove your steering stabilizer and get that out of the

way.

Then you can hold the bracket up in the location, bolting it into the existing holes using the

bracket as a guide to drill the new holes put in center punch pilot, and then drill

out those holes, and use the included hardware to get the bracket completely bolted down

before you bolt in your steering stabilizer relocation bracket.

Once that's bolted up, the last step is going to be moving your factory steering stabilizer

bracket, if you need to, to ensure that you're not going to run out of stroke on your steering

stabilizer as you turn the wheel lock to lock.

This bracket will run you right around $40, which I do think is a pretty fair price.

You're getting a solid bracket.

It does attach in a couple of different locations.

You're not gonna get any flex from this and you're also getting a steering stabilizer

relocation bracket all for that one cost.

However, it is important to know that this isn't stand alone product, you do have to

run this alongside of a drag link flip or possibly drop pitman arm in order to get extreme

geometry setback [inaudible 00:03:34].

So, if you're looking to a solid drop pitman arm or a flip drag link kit and you're looking

for a bracket to also change the angle of your track bar, I definitely recommend taking

a look at this one from Rough Country that you can find right here at extremeterrain.com.

For more infomation >> Jeep Wrangler Rough Country Front Track Bar Bracket (2007-2017 JK) Review & Install - Duration: 4:04.

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The Future of Death: Inside the Machine That Dissolves Corpses | WIRED - Duration: 3:33.

My name is Dean Fisher and I'm the director of the donated body program at

UCLA David Geffen School of Medicine. We're currently sitting in the alkaline

hydrolysis room located in the center of Health Sciences on the UCLA campus. I'm

going to walk you through the process here real quick. So we bring the bodies

down from the seventh floor and we place them on to this tray here. One

person can easily handle the tray, the tray pulls out, we slide the body in we

wrap them in bio plastic, so the body is completely naked along with bio plastics.

Then we slide the body into the machine here and then as you can see here

there's a spray bar that's right here that actually places water into the

machine and this is all done automatically. So what we're doing is

we're actually taking the natural process of decomposition and we're

speeding that up. What happens is that it dissolves the body over the

course of about a three to four hour time frame and then the fluid goes over

to the accumulation tank and then the bone and any of the prosthetics that are

left over are on the tray. When we open up the unit and if you look here you can

see we have a drawer that's absolutely full of prosthetic. Over the course of

time you can see pay everything from pacemakers to little tiny stents that

you can see during this process. The other thing that makes us unique from

flame cremation is all of the different Polly's that are here. These would all be

burned up and this would create more CO2 gas. This is actually methyl methacrylate

known as bone cement and this also would never be seen in a Crematory because it

would be gone. You see hernia mesh here and then you

can also see all of the different teeth that we can take out afterwards.

We allow our bone to dry just at room temperature so we don't create any of a

bigger carbon footprint it takes about four to five days for the bones to dry

here and then they're processed in a standard cremulator that that every

Crematory has in the world. But we just placed the bone into the bottom of here

you can see the larger femurs here I actually found a little suture in this

person yet so this allows us to make sure that all of the suture and all of

the mercury and everything has been removed out of the person. Just place the

cover on here like so ground up ash actually looks just like this when it's

all done so it's fine white pure white calcium phosphate is what we're looking at.

This is by far the most environmentally friendly choice out of

all the choices that are out there and someday I just want everybody to know

I'm going to donate my body to science so that I can end up this way also.

For more infomation >> The Future of Death: Inside the Machine That Dissolves Corpses | WIRED - Duration: 3:33.

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مكان موجود في بيتك ولا تعرف كيف تستفيد منه, حوض اسماك بشكل انيق - Duration: 17:01.

hello to you channel the idea of ​​Color

Will be the theme of this episode is somewhat different from the paint, but it will not go away

But Snbak with ideas and tricks home

As you can see this is the form that will be explained today will I do the work of the basin fish on this form

Many people in Morocco are putting this piece at home salon and often be Alasmonh and be he signed marble

They do not benefit from them, but to explain today we will learn how to take advantage of such things

I will share with you all stages of the aquarium industry beautifully

As you can see this basin was shaped care of the

Modus operandi of Fish Basin need to be a box of glass better to have glass 8 or more

The size of this fund meters 1.15

Display 0.26 centimes

Height 0.60 centimes

We must place Pthai Fund

I mean, it is better that the process of building this piece

Now I will be doing my job offer the same measure Fund

Here you will Make a box until I put the oxygen engines

Now I got this figure

Here I do lighting

Now I will be doing my work ground wood basin

For more infomation >> مكان موجود في بيتك ولا تعرف كيف تستفيد منه, حوض اسماك بشكل انيق - Duration: 17:01.

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किडनी में दर्द हो तो हल्के में न लें |Do not take lightly on kidney pain| kidney pain |kidney stones - Duration: 5:23.

Do not take lightly on kidney pain The importance of

kidney is very special for us.

They do a lot of work for us, they also suffer a lot.

It is also extremely important that we too should take care of their problems, so that

they continue to work properly for us.

What troubles of kidney can be a danger bell for us and how to take care of them, are telling

Abhijit Shrivastav

Kidney is a very important place in our body.

In addition to excluding body dirt, kidney work has to be determined only by the amount

of acid produced in our body, so that our blood pressure is controlled.

One particular thing of kidney is that they do not give pain due to no big reason.

Meaning if you are having pain in your kidneys or the parts around them, then it should not

be overlooked.

Even most of the serious kidney diseases in the world are not symptomatic of pain.

In the early stages of many serious diseases of chronic kidney disease (CKD) or kidney,

the patient is not complaining about pain.

But in some diseases, there may be pain in the parts of the body, such as kidney or kidneys,

around the waist.

Kidney stones The pain in the kidney starts when this problem

occurs, when small pieces of the stones fall into the urine tube.

In the case of stones, there is pain behind the kidneys in the back around the kidney.

The intensity of this pain can be very severe from the light.

Apart from this, it is also worth mentioning that if the pain is very fast, then the patient

may be nausea or vomiting along with it.

UTI infection There may be a complaint of pain in the kidney

even when there is a serious infection in the urine tube.

In this problem, the patient may have pain in the waist and place in the stomach around

the kidney.

Apart from this, this problem brings high fever with you.

Patients suffering from urinary tract infections also have irritation.

Obstruction of urine hose (UTO) In this problem, the urinary tract is blocked

when the kidney stops in the tube, and when the urine comes into the tube.

Apart from this, one more reason for obstruction can be the shrinking of the urine tube or

the tube in the tube.

If UTO, the patient may have pain of light or moderate intensity.

This sudden pain becomes unbearable when there is a sudden stop in the urine tube.

The pain that occurs in the UTO is almost the same as if it occurs in the kidney stones.

Polycystic Kidney Disease (PKD) In this disease many tumors arise in the kidney,

which increases the problem when the problem is increased.

Kidney size may increase in this disease or kidney failure can also occur.

In some patients, these lumps grow very fast and there is also blood, which causes severe

pain.

Apart from this, there may be pain in the back of the kidneys around the kidneys if

there is an infection in these tumors.

Doctors often recommend such patients to check stones in the kidneys, so that it is established

that the patient is a stone or the problem of cyst.

Rinal cell carcinoma This is a kidney cancer, and patients may

have many problems together.

In addition to pain in the back of the back in the back, there can be blood in the urine

and there may be serious problems in the stomach.

Due to the lack of blood and melignancy, the patient's weight may fall sharply.

The reason for this is that due to the formation of red blood cells, the kidneys can not function

properly.

Page kidney If there is an injury to the kidney for any

reason, bleeding in the kidney tissue starts bleeding.

Blood pressure increases on the inside parts of the kidneys and can also cause hypertension.

Apart from this, there may also be severe pain in the vicinity of the waist.

Loine pen hematuria syndrome This is an extraordinary disease and in this

case the patient is sometimes complained of urinating and there is pain in the back.

Doctor often asks the patient to do many types of tests in such cases, so that they can be

completely convinced of the causes of the problem.

It is extremely important to get relief from the pain completely and to get rid of the

disease.

For more infomation >> किडनी में दर्द हो तो हल्के में न लें |Do not take lightly on kidney pain| kidney pain |kidney stones - Duration: 5:23.

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ALERT: Hillary Caught In Major New Fraud Scandal | Top Stories Today - Duration: 3:47.

ALERT: Hillary Caught In Major New Fraud Scandal.

The more the American public sees Hillary Clinton and her coalition, the more they breathe

a sigh of relief that Donald Trump was elected in 2016.

Even the pastors in Clinton's camp seem infected with lying tongue.

The Reverend Matthew Deuel of Winona Lake, Indiana's Mission Point Community Church

told CNN that Reverend Bill Shillady's new book contains plagiarism.

Rev. Shillady, who worked for Clinton's campaign in 2016, apparently stole words from

Deuel's blog and put them in his forthcoming book Strong For a Moment Like This, according

to Newsmax.

Here's the evidence: In Deuel's blog post, which was originally published in March of

2016, the Reverend wrote: "For the disciples and Christ followers in the first century,

Good Friday represented the day that everything fell apart.

All was lost.

The momentum and hope of a man, claiming to be the Son of God, the Messiah who was supposed

to change everything, had been executed."

Rev. Shillady's email submission to Clinton, which was published by CNN, contains the following

lines: "For the disciples and Christ's followers in the first century, Good Friday

represented the day that everything fell apart.

All was lost.

The momentum and hope of a man claiming to be the Son of God, the Messiah who was supposed

to change everything, had been executed."

In the same blog post, Deuel wrote: "Death will be shattered.

Hope will be restored.

Redemption is coming.

But first, we must live through the darkness and seeming hopelessness of Friday."

Rev. Shillady's email says: "Death will be shattered.

Hope will be restored.

But first, we must live through the darkness and seeming hopelessness of Friday."

Rev. Deuel claims that Rev. Shillady never contacted him, nor cited his blog in his email

submissions.

If that is the case, then Rev. Shillady is definitely guilty of plagiarism.

Rev. Dr. Bill Shillady has known Clinton for 15 years.

According to him, Clinton received the Good Word every day on the campaign trail and imbued

her political message with the lessons that she received from the United Methodist church

and its traditions.

A fluff piece published by Philly.com claims that Rev. Shillady is not only a large influence

on Clinton but that her "deep-seated" faith helped her get through her defeat in

November.

Article writer Kristin E. Holmes mused that Clinton could become a Protestant preacher.

All of these gushing articles about Clinton's faith seem to overlook her unsavory history.

On election night, Clinton apparently got drunk and shouted obscenities at everyone

around her.

The word "meltdown" has been used to describe this particular incident.

During the campaign itself, Mrs. Clinton did not heed Jesus' warning in the Book of Matthew

("Judge not, that ye not be judged") when she characterized Trump's supporters as

a "Basket of deplorables."

Clinton's supposed Christian faith also did not stop her from saying in 2015: "Deep-seated

cultural codes, religious beliefs, and structural biases have to be changed."

This was directed at Christians who do not support the state-sponsored murder of the

unborn.

Clinton's Christian faith also did not preclude an alliance with George Soros, a financier

who consistently supports anti-Christian causes throughout the world, and Saudi Arabia, a

Sunni Muslim country that does not take in Christian refugees and does not let Christians

build churches or outwardly celebrate their religion.

Hillary Clinton does not seem to take her Christianity very seriously, and Rev. Shillady

seems to have a problem with the truth.

what do you think about this?

Please Share this news and Scroll down to comment below!

For more infomation >> ALERT: Hillary Caught In Major New Fraud Scandal | Top Stories Today - Duration: 3:47.

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Strap In: Rheya takes 2 wild rides at Iowa State Fair - Duration: 2:04.

For more infomation >> Strap In: Rheya takes 2 wild rides at Iowa State Fair - Duration: 2:04.

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4-H Club And All It Offers - Duration: 2:54.

For more infomation >> 4-H Club And All It Offers - Duration: 2:54.

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New Lego The Ninjago Movie Manta Ray Bomber Stop-Motion Vs Jurassic World Dinosaur Toys 70609 - Duration: 14:19.

Wow guys welcome back watch me build this awesome lego the ninjago movie manta

ray bomber that set 70609 stop-motion animation with speed build

and also let me know who would win this battle the Mosasaurus behind them or

the manta ray win Wow keep watching

New Lego The Ninjago Movie Manta Ray Bomber Stop-Motion Vs Jurassic World Dinosaur Toys 70609

look is great to see you again I got another awesome lego ninjago lego set said

this is from from The Ninjago Movie 2017 this is manta ray bomber 70609

awesome comes with four of the characters which are shark army gunner

great white, Cole, Shen-Li and said we also check out the options with it said it looks

really cool I also did uh two of the other off

Ninjago sets from the new Ninjago movie so those are two also

so I'll go ahead and check those on just go to my Lego playlist at the end of

this video and they will be in there okay awesome up to order the box

70608 , 70612, 70611

sighs if you do like these movies make sure you click like and drop me comments

let me know what other Ninjago sets you want to see because I know there's at

least ten of them with you this showed yes they are right here

so here is five of them I'll be doing this one here I've done this one that's

this one here I've done that one there and I would like to do all of them but

ah I need to know if you guys want to watch them to let them sit go ahead drop

and comment and click like so this one comes with two books two stickers of

this is what any view on some of these Ninjago wants have a lot of fingers go

one big bag two big bag of Legos in a little boat cool let's check it out okay

manta ray bomber vs mosasaurus jurassic world

guys so let's go ahead and take a look at this Lego set but I'll make sure you

both above who you think would win the Mosasaurus or the manta ray bomber that

Mosasaurus you see behind there is a really cool Jurassic world Mosasaurus I

had custom made by an artist in Thailand slow it is really cool if you want to

see more of it go ahead check out my Jurassic world playlist I go ahead and

review this because I actually have two of these guides I had two of them made

so they are really cool super great detail guys I mean it is totally awesome

I mean check out the detail on that guy it is so cool and it comes

with that bait but anyways let's get back to our Lego set okay so all you've

seen the speed build for this set now make sure in the comments section below

you let me know what you think so this is really cool it does look like a manta

ray from the front these two missiles here fire let me go ahead and show you

how that's done

okay so fire the missile you simply push back here and the missile will come

firing up and you have two of those here and here okay so let's check out some of

the other options first of all this bolt on his back will detach and I just shut

off the missile so uh it's really cool all you could have wounded guys like

driving this to like escape or something but I do like a more like a catch so

there's some pegs back there so it catches there they got this swiveling

gun here if I would let out in there so this gun swivels back and forth you can

see its got like a targeting system here so the guys would just stand here firing

the missile two big detachable bombs here so you can have them fire the bombs

off so that Mosasaurus would be in trouble if they fired at him little

steering wheel these two are the ones that fire the missile you have some type

of missile or something here but it makes it look like hi so looks like the

manta rays eyes are up here we've got on tours sticking out here the wings they

don't move except for the flap here the flap here moves up a is down

and then underneath you've got the two big balls that we are detachable so you

just attach it in there ah the propeller actually fit

well that is teacher well was there attached it's almost like a manta ray

turns it pretty much like a hike rope

so there is the manta ray let's go ahead and take a look at the character okay

then for the characters left to right here's you've got a shark army gunner

you've got the great white there you've got cole and Shen-Li so go ahead and take a

look at these individually so first you got the shark army gunner he's got like

a fish knife live weapon oh beanie hat and then you have the Ninjago great white here

he has like a fish weapon too great white like cap I guess you would say he

does have just one expression on his face and then he's got an oxygen tank so

cool and then you have ninjago cole so coal comes with this huge hammer here she

could inflict quite a bit of damage you take off oh how does it take its head

okay there we go so he's got like a serious expression

and he has a happy expression so what Cole is probably more

realistic he is a serious and he got his cool off headbands if I

could put her down there it's rough on him

he's really got to move around to get it so there is Cole he

looks really cool and then we have Ninjago Shen-Li what his water bucket so the water

buckets attached to his back he's got big brown that he just has one

expression on his face which is like

outfit is carrying these two buckets on a pole which attaches to his back cool

so there is the guys so let me know what you guys think

that was awesome so make sure you let me know who you

think would win the Mosasaurus or the manta ray personally I would pick the

Mosasaurus because judging by his size I mean he is going to be a lot bigger than

that he could probably swallow that manta ray because he swallowed a

full-sized shark so I don't know but you decide I really want to see go ahead

click that round circle in the top right hand corner and let me know which one

you think would win guys that was totally awesome I love doing these speed

build so if you do like it you could help to

support my channel simply by watching and commenting but ah if this is a toy

you're interested in I'll put a link below the video where you could buy it

so if you do buy it through my link you're paying the same amount but you

are helping out my channel guys I love doing this this is my job I love doing

my job I love making these videos for you so if you do like it ah please like

like drop me comment and keep watching guys

I make daily videos at 2:00 p.m. Eastern Standard Time Monday through Friday and

on Saturday 9 a.m. and 9 p.m. so wow that was a lot of fun guys and I

will Oh guys that was a lot of fun and if you enjoy the video make sure you

click Subscribe and the thumbs up button down below the video in today's secret

word is the word go ahead and put that in the comment section below the video

on those you remember my club hook to the video ends there's the halls of

incurred awkward one with you and I

click the boxes below for a lot more fun videos if you want to see even more go

ahead and click the subscribe button

For more infomation >> New Lego The Ninjago Movie Manta Ray Bomber Stop-Motion Vs Jurassic World Dinosaur Toys 70609 - Duration: 14:19.

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Channing Tatum: Daniel Craig Is 'Amazing' In 'Logan Lucky' | TODAY - Duration: 4:13.

For more infomation >> Channing Tatum: Daniel Craig Is 'Amazing' In 'Logan Lucky' | TODAY - Duration: 4:13.

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How to Easily Optimize Windows 10 Services For GAMING - Duration: 4:10.

In this video we will learn how we can easily optimise Windows 10 services for gaming asleep

when you open the windows services and to open this one just open the run menu and inter

the command services.msc so it will show you the all the list of services that's a Windows

have but if you are not completed if you are not easily able to identify which services

that you required to disable it and I you seen here it's a lost lots of services are

there and each have different different region to run behind it so if you are gamer and you

don't know much about it services so I will not recommend to disable it from here so we

will see how easily we can disable all the services for gaming especially so just open

your browser and go for sordum.org and this one is the best website and they have lots

of those here you need to be download easy service Optimizer so click on the easy service

Optimizer and now go down just to go down you will get the download option now click

on the download and download this one and after that just installation this website

have lots of collection of tools that you can use in your daily use so after download

chess installation with your administrator brides state the software downloaded one and

now after that just otherwise just directly install it from here click on yes to run this

one so I just seen here now it will be prompt you this service Optimizer field so now here

you have 4 options to first one is the default 1 mins whatever services that's a running

it will be visible here and the second one is the safe option so I will recommend you

first go for the safe option so just select the safe option and other win the 2 act 1

and the final when one is the extreme one so stream on is especially designed for gaming

but we will I will recommend you to go first for the for safe mode then after go for 12

more and if all the services are not work properly then final go for the stream so click

on safe and then after inter PUC 1 I can is there for aeroplane just click on this one

so I just click on apply settings I just seen here all the services now going disable that's

safe to disable so this one if he wants to the but just click on the restore and it will

be revert back and if you wants to start selected services were really able to select and then

after selected services and the final one that you required is go if you are gamer and

cause this video is especially for gaming and finally go for the extreme on and then

after click on the this option to apply the setting to Marks the services so with Idli

with Idli with it actually able to optimise your PC for gaming hope you like my videos

please visit my website for more details like this

For more infomation >> How to Easily Optimize Windows 10 Services For GAMING - Duration: 4:10.

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Court rules letters written by Kibby can be released - Duration: 0:29.

For more infomation >> Court rules letters written by Kibby can be released - Duration: 0:29.

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Act-On and Waitrainer: Marketing Personalization and Customer Journeys - Duration: 8:59.

I'm Michael Krigsman, an industry analyst and the host of CxOTalk.

And, I'm speaking with Todd Edman, who is the CEO of Waitrainer, and Waitrainer is trying

to disrupt parts of the restaurant business.

Yeah, so what we're trying to do is help restaurants simplify their training.

And so, we're helping facilitate movement of restaurants from like a traditional training

manual, like a binder, and shadow training, and move them onto an online training platform

so employees can train on the fundamentals of the restaurants on their smartphone.

So, you're going from paper-based manuals to being a Software-as-a-Service company?

Yup!

That's correct!

Data is a crucial component.

So, tell us about your marketing.

Let's begin there.

Sure!

So, we're in a place where it's a challenge because a lot of the people who are looking

for training, right, and to train in a restaurant are not looking for an online training solution

because we're new, right?

So, people aren't thinking to themselves, "Gosh!

There has to be some online tool to do this.

Where do I find it?"

It's more like, "I'd like to train my staff on x, y, or z on this one thing we need

help."

And so, our challenge is how do we market to someone where we're providing a solution

that isn't what they're looking for, but that is the solution to their problem, right?

And so, we have to look at a lot of the data and look at our messaging, and really try

and match those two things up.

What are people looking for and how do we get them to think about us, as the solution?

That's really interesting.

So, you have a solution to a problem and because it's new, people don't think about it.

What kind of data are you using?

When you say, "Match data to your marketing message," what does that mean?

Elaborate on that.

Right.

So, when you have content on your website, you can see what people are looking at.

So, you have blog articles and whatnot.

And then you work with other people to syndicate those out, right, and their content partners

and stuff like that.

And then, you sort of see what stuff naturally rises to the top on that.

And then, you look at that messaging and say, "What was that person looking for?

And, is that thing that they were looking for, does that match one of our value propositions?

And if it does, how do we direct them to it?

How do we match messaging about our products and our marketing solutions, and our value

proposition to the thing that they were looking for?"

So then, they go, "Oh!

Maybe, that's something that can help us."

Can you give us a very concrete example?

I think that will help us understand it.

Yeah, sure.

So, one of the things we got a ton of traffic on was opening a steak house, right?

And so, lots and lots of people were opening a steakhouse.

And so, we looked at that term and say, "Okay, there's going to be one or two type of people

that are going to be looking at this, right?

Either they've never worked in the restaurant business before and they were thinking about

opening a steakhouse, or they're looking to open a first, or second, or third location,"

right?

"I'm thinking about opening a steakhouse;" not very interesting to us; but, "I'm

opening a second or third location;" really interesting to us.

So, we kind of wrote a blog article that paired in with that, and then we delivered email

marketing to that sort of audience that was engaged with that, that matched that message.

You know, "If you're opening your second location or third location of a restaurant,

you want to focus on training so you get that consistency."

And then, boom!

We can see the percentage of those people that converted and became good leads.

These were people that arrived on your website through, say, searches or Google Adwords?

Right.

Yup.

Searches or Google Adwords, content partners are remarketing our stuff that we work with.

Or even, once we've figured out that was the target, then we can look at certain segments

like steakhouses – multi-location steakhouses and then we can target them.

What kind of tools are you using to accomplish all of this; to do all of this slicing and

dicing and collection, and analysis?

Yeah.

So, you know, we use Google Analytics.

We lean really heavily on that.

We do a lot of testing with Google Adwords about different search terms and looking at

search […]. We use MailChimp a lot to manage kind of our entry-level, brand new, top of

the funnel campaigns.

But then, to kind of coalesce that data and really chew on it, we use Act-On.

And then, Act-On really kind of becomes the hub for all those others and it really allows

us to kind of segment lists and see what percentages of lists are digesting what information.

And, you know, when we look at […] creating our marketing personas, we use those marketing

personas of different types of people; people who have been in the restaurant business before,

people who are running a multi-location chain, people who have run one restaurant for a really

long time, family-owned restaurants; and then we take those personas and create different

automated campaigns on Act-On around those personas and then track that activity on the

website.

So, which parts of Act-On are you using the most?

You say that it's the hub.

Why do you say that?

Well, so when we think about our marketing and scalability, to me, email and marketing

is the ground game, right?

It's running the football.

If you don't have that down, I think it's really hard to be successful.

And so, when you look at any hub for what we do for our data, it's going to be for me,

and any company I do; it's going to be email marketing-based.

And, Act-On really allows us to kind of spit out those campaigns, those automated campaigns,

and then continue to tweak and adjust to messaging and see, "This particular leg of the automation

campaign got this much better percentage of opens with that tagline, matching that customer

persona."

And it allows us to tweak and measure, and continue to adjust and optimize.

So, this is the core of your process, and then you're constantly iterating over that

same process, refining it over and over again.

Yup!

And, you know, we kind of…

You start going, "Okay, well, we've got to get people warmed up on a product; we drive

people into leads as quickly as we can," so we want to take people and jam them into the

funnel quickly when you start because you want initial traction.

And then, it becomes more about optimizing and pushing people further down-funnel, right?

And so, as we kind of go through and look at the effectiveness of the campaigns, we

evaluate which segments aren't coming down-funnel, which segments aren't converting to leads,

which segments aren't converting to closes.

Is it because our value proposition doesn't match?

Or, is it because our marketing messaging is incorrect and we're not properly evaluating

our funnel?

And, you obviously take, can we say, remedial steps.

You look and see what's working, what's not, and how do you tweak it.

Yeah, and we do A/B testing, too.

So, that's really helpful because of time of year; I mean, the last two weeks, right?

So, it's July-ish right now; August.

But, the last couple of weeks in July are dead in the restaurant business because, after

the fourth of July, a lot of restauranteurs take their summer vacations now.

And so, when you start looking at data for that, if you're testing a campaign now, we

perform wildly differently than when you try it in two weeks.

So, A/B testing, I think, is really important to be able to compare apples to apples.

And, what about the metrics?

Do you have specific metrics for success that you're looking at?

Or is it just the results of, "Test A is better than Test B?"

Uh, you know, I think of course there are opens, right?

And then, there are click-throughs.

And then, depending on where they are in the funnel if they're way down-funnel, you want

to see those click-throughs.

You want those to be high, right?

If they're way up the funnel, you want opens, and just some sort of engagement.

And so, you now, then you do your A/B testing to see, "Can we improve in the click-throughs

on this particular segment?

Or, can we improve on engagement in that particular segment," right?

And so, you kind of look at that.

"Can we take people who've never been on the website before and get them to go there?"

And so, it just depends on where they are in the funnel and which automation campaign

they're in, and how we work to push them down it.

And finally, what are your future plans for marketing and your use of personas and customer

journeys?

Yeah!

So, when I think about the next thing about email marketing and digital marketing, right,

is if you're measuring it all.

If you have something like a good tool to be able to measure on-site engagement and

email marketing and Adwords, and roll it all up and get a good picture of your customer.

You can look at industry-standard reports, like what's the average return to SMB's in

the hospitality space for emails campaigns?

And then, you can look at your numbers, and kind of start to think, "Okay.

My customer acquisition cost is like X for email marketing."

And then, you look at, "What will in-print be for me?"

And then, you can look at some industry standards and you can kind of get a pretty good idea

of what it looks like.

So, you're like, "Okay, I'm going to enter the market.

I'm going to do email marketing and Adwords, and then I'm going to do some prints, and

then I'm going to do some trade shows and see if those numbers across the industry start

to line up."

And if they do, it really gives you an idea…

Well, we can run really, really fast.

Our first is going to be email marketing; our next is going to be trade shows because

that looks like, based on the industry, it should be really effective for us.

It kind of lets you put together your whole go-to-market strategy.

Okay!

Todd Edman, from Waitrainer.

Thank you so much for speaking with us today!

No problem, Michael!

Thank you!

For more infomation >> Act-On and Waitrainer: Marketing Personalization and Customer Journeys - Duration: 8:59.

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Case Waterproof Action Sports Camera Xiaomi - Duration: 7:48.

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"Game of Thrones" Four People Have Been Arrested in India for Leaking Season 7 Episode 4 - Duration: 1:45.

"Game of Thrones" Four People Have Been Arrested in India for Leaking Season 7 Episode 4.

Four people in India have been arrested for leaking a Game of Thrones episode, according

to a report by the international news agency Agence France-Presse.

The arrests are in response to the leaking of the hit show's fourth episode, "The

Spoils of War," which leaked from Star India, one of HBO's international distributors,

a few days before it aired last week.

The four are accused of "criminal breach of trust and computer-related offenses."

The case was filed by a Mumbai-based company responsible for storing and processing GoT

episodes for an app, the AFP said.

The leak of the episode is a separate case than the cyber breach of HBO by a hacker,

who continued leaking material Sunday night (including episodes of the upcoming return

of Curb Your Enthusiasm).

Previously, a Star India spokesperson pledged to take action about the leak: "This confirms

the compromise of episode 4 of Game of Thrones Season 7, earlier this afternoon.

We take this breach very seriously and have immediately initiated forensic investigations

at our and the technology partner's end to swiftly determine the cause.

This is a grave issue and we are taking appropriate legal remedial action."

The leak didn't seemingly have an impact on the show's performance in the U.S. — and,

in fact, might have actually helped it by generating positive online buzz — as "The

Spoils of War" set a ratings record for the network by racking up 10.2 million viewers

overnight.

HBO had no comment.

Game of Thrones airs Sundays on HBO.