Youtube daily Jan 28 2017

For Complex News, I'm Natasha Martinez.

Friday marked the President keeping his word on one of his campaign promises, to ban muslims

from immigrating to the United States.

Donald Trump completed a series of executive actions that will implement steps to eliminate

or severely cut down immigration from predominantly Muslim countries.

Some of the actions Trump signed off on are Syrian refugees are indefinitely barred from

entering the U.S., Immigrants from Iraq, Syria, Iran, Sudan, Libya, Somalia, and Yemen are

barred for 90 days, and Christians and members of other minority religions from majority-Muslim

nations will be given priority over Muslims.

Trump's ban will cut the amount of refugees allowed in the U.S. this fiscal year from

over 100,000 to 50,000, and no refugees at all will be allowed into the U.S. for 120

days.

During the ceremony Trump said,

"I'm establishing new vetting measures to keep radical Islamic terrorists out of the

United States of America.

We only want to admit those into our country who will support our country and love deeply

our people."

The ban has stirred up major division amongst people.

Actor Kumail Nanjiani of HBO's Sillicon Valley pointed out,

As someone who was born in Pakistan I can tell you coming into America is VERY difficult.

A #Muslimban accomplishes nothing but hate.

You're saying to a billion people "You're all the same.

You're all dangerous to us."

Children hear this.

You breed evil here & everywhere.

Others also noted that while Trump continues to site the 9/11 attacks as good reason for

the ban, the countries that produced the attackers of 9/11 were not on the list.

Trump order begins by invoking 9/11 three times9/11 hijackers were from Egypt, Saudi

Arabia, UAE & LebanonNone of those countries banned

A possibility to why those countries were not banned could be due to the fact that Trump

have business ties with them, including Saudi Arabia, home to 15 of the 19 9/11 attackers.

That's your news for now, for more of today's stories subscribe to Complex on YouTube.

For more infomation >> Donald Trump Temporarily Bars Immigration from 7 Muslim Countries - Duration: 2:03.

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Who Really Invented the Radio? - Duration: 2:59.

There are probably lots of things in your life that use radio waves, like your car and

your cell phone.

And there are radio waves passing through you all the time.

For something that we use so much, you'd think we'd know who invented it.

But the story behind the invention of radio is kind of complicated.

Often, Guglielmo Marconi gets all the credit.

He sent the first transatlantic radio message in 1901 and won the 1909 Nobel Prize for his

inventions.

But you'll hear a lot of people argue that it was actually Nikola Tesla who invented

the radio.

He was just overshadowed, as usual, by people who were better at making money.

The idea of sending messages without wires stretches back decades before Marconi or Tesla,

to the early 1800s and the experiments of physicists like Hans Christian Oersted and

Michael Faraday.

Oersted figured out that an electric current created a magnetic field, and a few years

later Faraday discovered that moving magnets can make currents move through nearby wires

-- even if the two aren't touching.

This is called electromagnetic induction, and it's basically how all modern power

plants work.

Then, Joseph Henry discovered that a flash of lightning can move a compass needle from

13 kilometers away -- proving once again that big groups of moving electric charges can

create powerful magnetic fields.

By the late 1800s, scientists knew that the moving electric charges could create a specific

type of long-wavelength light that we know today as radio waves.

The next big breakthroughs came from our old friend Nikola Tesla.

In the 1890s, he passed alternating current through a big coil of wire in a version of

his now-famous Tesla coils.

The current made a changing magnetic field around the coil, which in turn made an electric

current in another nearby coil of wire.

Tesla realized that the coils would send out strong radio waves if he timed the currents

just right, and he could get those radio waves to travel as far as 50 kilometers.

He got a whole bunch of patents for his inventions, and even showed off his new technology with

the first-ever remote-controlled boat.

But Tesla never sent any messages with his radio waves.

His main interest was in wireless power, instead of wireless communication.

Then, in 1895, as he was setting up his laboratory to send a message 80 kilometers away to West

Point, a fire in the lab stopped his progress -- and stopped any hope of him getting credit

for inventing radios as a way of communicating.

Because at the same time, an Italian inventor named Guglielmo Marconi had been working on

the same problem.

And in 1901, he used his so-called "wireless telegraph" to send a message across the

Atlantic Ocean.

He kept improving his inventions after that, but for a while he had trouble making money

off of them because Tesla pretty much invented and patented everything already.

But eventually, Marconi was granted a patent for his creations and started successfully

selling them.

And in 1909, he shared the Nobel Prize in physics for his work.

Shared with his partner, that is.

Not with Tesla, who never quite got over being overlooked.

Thanks for asking, and thanks especially to all of our patrons on Patreon who keep these

answers coming.

If you'd like to submit questions to be answered, or get some videos a few days early,

go to patreon.com/scishow.

And don't forget to go to youtube.com/scishow and subscribe.

For more infomation >> Who Really Invented the Radio? - Duration: 2:59.

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7 Ways to Make Social Media Easier - Duration: 5:19.

Everyone wants to go viral these days, and the place to do that is social media.

But being the next Ice Bucket Challenge, dog on a Roomba, or Chewbacca mom isn't as effortless

as we'd like to hope.

In fact, most brands have paid teams of social media "experts" to keep them going.

You may never become a viral hit, but if you're willing to put in the work, you could grow

your small business' social media to be effective, meaningful, and profitable.

Here are seven ways to improve your social media, but if you're looking for more—

way more— check out our ebook, 100 Ways to Make Social Media easier.

The first step to improving your social media is to take a good look in the mirror assess

what you're already doing—or not doing.

Is all your info in your profile up to date on each channel?

Are your posts in line with your brand voice?

Is your blog linked with your social channels?

Do you have social share buttons?

Are you on the right channels?

Yes, these are all the basics, but you can't get to the top of the ladder unless you start

on the bottom rung.

Next, you need to create your social media strategy.

If you don't know where you're going or how to get there, the chances that you'll

end up somewhere you want to be are slim.

Wait, how did I end up with fifteen sheep cards?

I wanted to build the longest road.

Now I can't even buy one.

Having a strategy means making social media meaningful and profitable.

And while most businesses will tell you they have a strategy, a lot of them won't have

it actually written out.

Wait, how much is a settlement?

I swear I had all the cards just a second ago.

Of course, your strategy is only as good as your progress on it, and if you don't objectively

evaluate your efforts, you won't know if you're making progress.

So a major part of your strategy should be metrics to track along the way.

Ok, I think... Can I trade two bricks for a wheat?

I'm gunna be honest Clare, that's a four brick purchase.

[WHISPERS] Hehehe, I love this game.

Next is consistency.

The best way to manage social media is to get some momentum going so that you can be consistent.

That means being active, creating a posting routine, and responding to comments quickly.

It's hard at first.

Which is a lot like being on a park swing: It takes a lot of work to get moving, but

once you're swinging, it's way easier.

Can I get a push over here?

Way easier.

Next, get the right tools.

Tools are there to make your job easier.

Okay man, ready to take off your lug nuts.

Do you have a tire iron?

And just like you wouldn't want to change a tire with just a Phillips head screwdriver,

you don't want to try to handle your business' social media without the right tools.

There are tons of tools out there to help you schedule, engage, curate content, and

monitor your social media.

Here you go!

What the hell am I supposed to do with this?

Improvise.

It's what you do when you don't want to invest in tools.

Of course, your posts are the real meat and potatoes of social media, so the next step

is to get them right.

Social can seem needlessly complicated, so let's talk about it like we're a cooking show.

For example, you want to make sure that your content is being posted to the right place.

Meat goes on the platter.

Potatoes are on the side.

You don't put meat in the salad bowl, because it won't go over well with the vegetarians.

Similarly, you want to know what content works well on which platform.

Your pretty pictures will perform way better on Instagram than they will on LinkedIn.

And you want to be careful managing your social media activity.

Just like you need a timer and thermometer when you put meat in the oven, you need a

calendar for your posts and to monitor what people are saying about your brand.

Because the last thing you want is to end up being roasted on social media.

So it didn't go so well, making dinner at home.

We're just going to pay for it.

Sound good?

Dear god, yes.

Speaking of which: Paid social advertising.

Businesses can't live on organic traffic alone, so you need to establish a paid social

strategy.

Here are three tips to make it easier.

First, understanding your platforms is like picking a restaurant.

Do you want your dollars to go to, say, fast food restaurants that you know large numbers

of people frequent?

Or do you want to reach people at niche mom and pops restaurants?

Second, you have to know your budget.

Can you afford the fillet mignon of social media ads, like immersive dynamic ads?

Or are you cool with getting a burger, like sidebar ads for retargeting?

Third, know your audience.

Karolina here loves burgers, and I know she hangs out here often, so I'm happy

to get this one.

But if she was more into wheatgrass shots, then I'd eat her burger, then take her

to the right place.

Cheers!

Even once you've got your social media engine up and running, you're going to need to

direct traffic to the right places on your website.

Think of it in terms of your strategy: What do you want to sell more of?

What will lead them to that sale?

Oh, you're looking for Infusionsoft?

It's just over there.

To get there, please follow this CTA to our checklist for 100 ways to make social media

easier, make a right, and you'll be there.

Looking for more ways to build momentum and hit your social media stride?

We have, like, 90 more tips for you.

Just follow that truck and check out our checklist for 100 ways to make social media easier.