(calm acoustic music)
If you've had a opportunity to go
to a newly opened Chick-fil-A,
a Chick-fil-A that's opened in the last few years,
then this should look pretty familiar to you.
When we're onboarding new operators,
we bring in about a hundred new owner-operators a year.
They can come here and use these as training kitchens.
This is our place.
It's our safe place for coming and testing out new ideas.
We can simulate food production, we can simulate service,
we can simulate every aspect of the restaurant.
We've also got the world's most advanced drive-through.
Chick-fil-A is the highest volume
drive-through business in the world.
So we do a lot of work, in terms of innovation and design,
focused on this zone of the restaurant.
So let me give a behind-the-scenes look
at what a high volume kitchen looks like.
This Chick-fil-A might actually
look more recognizable to you.
This is our '97 series, and we built a lot of these,
so there are hundreds of them out there.
And you might be asking the question why build a simulator
for a restaurant that you're not building anymore?
Well, when we're doing innovation, it's not enough
that we can put that innovation in a new restaurant.
We also have to be able to extend it
to our existing chain of restaurants,
of which we have about 1,500.
Come in.
So when we're developing new methodologies,
or we're developing new innovations,
we also test them out in here to make sure
they're gonna work in some of our existing restaurants.
Problem with using this building
is we can't put cars in here.
So, just like we have simulated restaurants,
we have simulated cars.
So if you come on a day that we're doing
some drive-through innovation work,
then we have guests who have volunteered
to come in and be a part of our work
actually on these bicycles.
You should come here on a day when we have
about a hundred people on these bikes.
This is how fast we like
to keep the cars moving, by the way.
I'm calibrated on the proper speed.
(calm acoustic music)
I'd like to order the four count strips
with a diet lemonade to drink.
(calm acoustic music)
This is where you would come to pick up the food.
This is where the happiness happens.
One of the things that we like to do
when we're doing one of these simulations,
whether it be a walk-up simulation
or a drive-through simulation,
is equip each of the volunteers who comes in to help us
with a personality for that day.
So some people may be in a bad mood,
some people, this may be their first Chick-fil-A experience,
so they're gonna get stuck at the window
trying to figure out how to order.
We try to simulate every possible scenario
that you could ever imagine,
solve the problem here, in a safe environment,
so that we don't have to solve it out there.
How's that?
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