You know there's a lot of food products, cooking products, all kinds of things out there that
say that they're low calorie, zero calorie, zero fat, whatever it is.
They want you to know that their product is completely healthy, or so it seems.
When you actually look at the label, look at the tiny little serving size they get you,
it's more apparent that they're lying about the actual serving or usage size, as compared
to the calorie content of the product as a whole.
That's the problem we're seeing right now with the I Can't Believe It's Not Butter cooking
spray, that claims to be zero calorie, yet there manages to be almost 1200 calories per
bottle of this stuff.
Joining me now to talk about this is Scott Hardy from Top Class Actions.
Scott, this seems to be another one of those stories where corporations can make these
claims which technically are true, but also somehow technically not true.
There are calories in this stuff yet because they say the serving size is one short spray,
they get to say there's no calories.
How does that even work?
I mean this is just so ridiculous sounding.
Yeah, these kind of class actions are interesting because we're holding manufacturers accountable
for what they're putting out there.
Because as you said, this is supposedly a zero calorie spray.
I think, is it like water?
How is there flavor in there?
And then you look at the bottle and you see there's almost 1200 calories, there's 124
grams of fat in every bottle.
That's not zero calorie, that's not healthy.
And when you think about the test that they use where they say, "All right, well a zero
calorie spray is less than half a second."
I don't know about you, but if I'm using this product or something similar, there's no way
that I can go ahead and just do a half second spritz on my food and have any sort of flavor,
if it's even possible.
When they do these tests, they're doing it in lab environments, they're actually controlling
the sprays with robots.
They're using an actual scientist to control it because they have to be so doggone accurate
to get that "zero calorie" number, it's crazy.
Part of the draw is people walk past it in a grocery store, they see the commercials,
and it says zero calories.
And if you're trying to be more health conscience, trying to eat a little bit more healthy, you're
absolutely going to grab the zero calorie product as opposed to the product that does
not say that.
But again, what they're not telling you is yes, if you barely touch the nozzle on this
thing to spray it on your food, you won't get any calories from it, even though you
do, but it's only a fraction of a fraction of a fraction at that point.
The real usage size is what people need to be focused on.
Are you gonna hold that nozzle down for half of a second?
Or are you gonna do what a normal person does and make sure that everything gets sprayed.
You're talking two, three seconds possibly, in which case again that entire bottle has
close to 1200 calories in it.
They have to go somewhere and they're going on your food.
Yes exactly, 124 grams of fat and no one in their right mind who is actually using this
product is just going to sit there and put a little spritz on their food.
They're gonna use it liberally because they're going off the manufacturers suggestion from
the label on the bottle which says zero calories.
So they're thinking, hey, I'm dieting, I'm working out, I'm doing my best to go ahead
and be healthy and then they lather all of this fat on their food, not knowing that it's
actually quite unhealthy for them and it could be very bad for their health unless they actually
use the correct portion size which is exactly what you mentioned, but the manufacturer doesn't
even encourage that.
And even when you watch the commercials for some of these products, you'll see them spraying
it and it is far longer than a half of second spray.
Typically, it does range between the two and four second mark of them spraying this in
the commercials.
Now this is something we have seen, not just with this product, we see it with products
across the board.
They'll in the commercial give you way more than what the actual serving size is 'cause
people are more likely to see the commercial than they are to turn around and look at what
the product actually requires.
And again, when you're talking about any kind of percentage of a whole, in terms of calories
or total fat or whatever, if its not equal to one or more, they are allowed technically
to say zero, but by deceiving the consumers and making them think the entire product does
not have that in there, that's when they run afoul of that particular law and the way the
laws are, depending on the state, here in the US.
And that's what we're seeing right now ...
Exactly.
With these lawsuits, right?
Exactly, and they don't even declare that it's 40% vegetable oil and so everybody knows
that vegetable oil is not calorie free but they have to bring the flavor from something
and so they go ahead and put a lot of vegetable oil in the spray, which adds the flavor also
adds the fat and adds the calories, and those things should be declared to the consumer
so they know what they're putting in their bodies.
Absolutely.
There's more information available about this on Top Class Actions dot com.
There's also a link to this story in the description of this video.
Scott Hardy, Top Class Actions, thanks for talking with us about this today.
Thank you Farron.
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