- [Matt] Hey, what's up?
I have another little marketing tip, tactic trick,
hack type thing for you that I really think
you're gonna dig.
This one revolves around YouTube and actually finding out
what keywords people are using on their YouTube videos.
Now, back in the day, YouTube used to actually
show you what keywords people, you know, put in for their,
you know, their YouTube keywords.
They don't anymore.
You can't actually see the YouTube keywords anymore,
and there's some Chrome plugins and some various scripts
that you can install to find them but,
I mean, there's a pretty easy way without adding any sort
of extra Chrome extensions or anything that I've found
that works really well.
So let's say I wanna put up a video on YouTube
that's a review of ClickFunnels.
All right.
Well, what I wanna do to make sure that it's gonna get
in front of the most people is I want to figure out
what keywords to target on YouTube.
So what I would do is I do a search on YouTube
for ClickFunnels,
and then I wanna see which video kinda has the most views.
This one has 8,000, this one has over 17,000.
So let's go up here to filters and sort by view count.
All right.
So now we've got this video here that says "CLickFunnels
"Review - Make Websites In Less Than 10 Minutes."
This view has got over 84,000 views.
So this video has a lot of people finding it
so I wanna use similar keywords to what this person
is using for their video.
So let's go and click on the video.
Now it's real simple, all right.
I'm going to right-click on this page,
click on View Page Source,
I'm in Chrome, by the way,
so this is how you would do it in Google Chrome browser.
I'll click on View Page Source,
so this is the Page Source of this YouTube page,
just a lot of gibberish.
Now here's what I'll do.
I'm going to hit Command F,
that brings up this little search box up here at the top.
Now if I type in keywords,
literally the word keywords,
you'll find this thing here, it says metaname keywords
and then a whole bunch of keywords.
You can see exactly where it cuts off.
So there's about one, two, three, four,
five, six, seven, eight, nine,
10, 11, 12, 13,
and, you know,
half of another keyword that's getting cut off here,
but it's basically getting juiced
from about 13 different keywords.
Now if I was,
you could see it found it,
one of two times, so if I click down,
you could see it found all the keywords here.
These are all the keywords that it's ranking for.
Now what I can do is where it says keywords colon,
everything after this little quotation mark here,
I could copy all the way to the next quotation mark.
So right here after rainmaker.
These are all the keywords that this video
is trying to rank for.
All right.
So now I'm gonna go ahead and copy this, so right-click,
copy, and I'm just gonna open up a Notepad
or a text editor, or whatever,
and I wanna paste this in.
I'm going to get rid of pretty much everything after,
I'm gonna space this out here so everything is on its kind
of its own line just so I could kinda get a better view.
Some of these keywords I don't even know what they mean,
but these are all the keywords that this video is trying
to rank itself for.
And now I can use the same keywords on
my ClickFunnels review page.
And this is our list of keywords now.
So they are trying to rank for ClickFunnels Review,
clickfunnels, click, and funnels, review, rmk777,
leadpages, unbounce, instapage, optimizepress, samcart,
10 minute funnels, kajabi, infusionsoft, instabuilder,
and rainmaker.
Now when I go and I make a ClickFunnels Review,
and I upload it, I'm gonna grab all of these keywords,
copy them, and post them in as the same keywords
that I would use because, obviously, this person is
getting quite a bit of traffic.
So the keywords they're using are probably helping them
get some of that traffic.
Now you never truly have the full picture.
This person may have ran ads to this,
they may have done YouTube ads,
and ran a bunch of advertising to it.
They may have had a big mailing list and mailed their list
to it, and, you know, that could have contribute
a lot of these views.
But, you know, the keywords are helping a little bit,
and it's always good to know what keywords are ranking for,
but I wanna take it a step further.
I can do the search again
and let's just go ahead and pick the result
that's showing up at the top.
This isn't necessarily the one with the most views
but it's the one that's showing up first
for the keyword ClickFunnels.
So let's go ahead and click in to this one.
I'm gonna click on View Page Source,
and then I'm gonna hit Command F,
open up this little search here,
and skip down to the keywords that are ranking for.
I'm gonna hit down again and this is gonna show you
all of the keywords that they're trying to search for.
I'm gonna copy all of these keywords that you see here
and between these two quotation marks here.
Let's go ahead and copy.
Let's open up our Notepad again.
Let's leave a couple of spaces so I know what's what here,
paste those in.
And I'm just gonna go ahead and space them out
so I can get a better look.
Cool.
So here's all the keywords that they're trying to rank for
so I can use some of these as well.
There's gonna be a couple overlap,
you know, the word ClickFunnels is obviously gonna be
an overlapped one, but for the most part,
they're using two different keywords to go after it.
These guys are showing up first in YouTube results
for the keyword, for the search ClickFunnels,
these ones have the most views for the keyword ClickFunnels.
So these are the keywords that they're using
between those two videos,
and that's some good inspiration, good ideas to use
as my own keywords when I upload my YouTube videos
about ClickFunnels.
All right.
Hopefully, you found this helpful, informative.
I've got more little tips, tricks, hacks,
and stuff like that coming along.
I like sharing stuff that helps you sort of get inspired
by other people's marketing that helps you get
kind of behind the scenes, inside look at what other people
are doing to get the success that they're getting,
and that's what this video was,
another little quick tip so that you can kind of
keep your finger on the pulse of what others are doing.
All right.
Hopefully, it was helpful.
I'll see you guys in the next video.
Later.
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