Clickbait it's a very controversial topic on YouTube but does it work well
in this video we're gonna be talking about what's good and what's bad about
clickbait and if it actually works on YouTube so be sure to stick around till
the end.
What's going on? My name is Devin Street helping you build your online presence
and today we're gonna be talking about does clickbait actually work on YouTube.
But if you're not already subscribed to this channel you will want to go ahead and go
and click the subscribe button and subscribe to this channel. There's a new
video every single Sunday showing you how you can grow on YouTube. So first,
what really is clickbait? And we really need to define this first before we get
into if it actually works so lots of people think you know clickbait is
something where you draw someone in and then you don't deliver on that and I
don't think that's true what I see clickbait is is something that draws a
viewer in that gets their attention and brings them to the point where they
click and go to this link whether that's a video that's an article you see this
all over the internet this is not just youtubers that use clickbait is every
single marketing company out there using clickbait to bring in more business and
it doesn't have to be a bad thing clickbait can be a good thing as long as
you deliver there's a difference between good clickbait and there's bad clickbait
good clickbait it promises something so the person goes to it and then they
deliver on that promise bad clickbait is when you show something
fake that's not gonna happen that's not going to be delivered to the viewer yet
they still click on it and they don't get that and they become very
disappointed now first off you're gonna want to stay away from this bad
clickbait so don't try to over exaggerate your titles and thumbnails
and don't promise something that's not in there and not deliver on that that's
just bad for business that's not a good idea and I'm gonna sort of explain that
first so basically why bad clickbait doesn't work is it's sort of
self-explanatory but basically someone's going to click on this video expecting
some thing and then they're not gonna get
that and that's gonna send a signal through their brain that they got
something and then it was quickly taken away from them and they didn't get what
they were promised and it creates disappointment and upset and it's gonna
send something through their brain that's gonna say I should stay away from
this YouTube channel so if you ever use clickbait and you create this bad
clickbait that hurts viewers that see it then another video that you create comes
out and maybe it's even good clickbait it's not gonna do as well because people
may even click on it and see that it's you and leave because they don't trust
you they don't like you and they understand that you don't create what
you promised in a video another reason bad clickbait doesn't work is basically
because once someone goes into a video and finds out that what you just
promised in that thumbnail in title is not true they're gonna quickly leave
which is going to hurt your average view duration this is gonna hurt the
percentage of how long people watch your YouTube videos and basically this is the
most important analytic with YouTube with a ranking on YouTube with YouTube
suggesting your videos you need as much watch time as possible and if you're not
promising something and people are abandoning your video it's gonna hurt
your channel really bad and I highly suggest that you stay away from bad
clickbait cuz it's horrible but now we're going to talk about good clickbait
and something I actually recommend so what is good click baby good clickbait
is creating this nice thumbnail and nice title that's very intriguing and pulls
this audience in and then you deliver on that content you make them feel like
they got what you promised them and that's a great feeling to have you've
created the sense of wow this person promised me something I went to it and
they gave that to me which is great and this can lead to more subscriptions this
is going to lead to longer watch times and this is definitely going to create
growth on YouTube so basically you want to do good clickbait good clickbait is 8
great thing and it's just awesome to create this thing that's gonna bring
people in and then give them what you've promised
so basically when it comes down to it when you use bad clickbait you may get a
ton of views to start out with but in the long term your channel will
basically just have a struggle with growing because you're just hurting
yourself using bad clickbait but if you're using good clickbait this is
going to just make your channel grow exponentially it's going to help you to
get more subscribers and get more views and grow and do exactly what you want to
do on YouTube and if you want to know how to create some of this good
clickbait I have a link in the YouTube card right now and also in the
description below to a playlist that helps you and teaches you how to create
more intriguing title more intriguing thumbnails and stuff that just draws
people into your videos but with that being said I want to go ahead and shout
out a subscriber and this week it is Chris farmer who commented on a video
telling me that he went ahead and subscribed to the channel and that he
enjoyed the video a lot and I appreciate him and if you want to get a shout out
just like him all you have to do is subscribe to the channel and then go in
the description and comment telling me that you subscribed and what you liked
about the video and just remember that commenting multiple times the same
comment will keep you from being able to be shouted out so just keep that in mind
and also special thanks to audible for sponsoring this video
audible is a company that helps you to get audiobooks and listen to whatever
you want to and something that I highly recommend is crushing it by Gary Vee
that's when I'm listening to right now and I absolutely love it and it teaches
you how to grow and build your online presence so if you want a 30-day free
trial of audible with two free audiobooks all you have to do is go to
demonstrate dotnet slash audible or go to the link in the description below and
also I using this link will help me sub orthe channel and create more videos for
you so if you can use this link I would be much of help to me but I want to
thank you for watching to the very end of this video and once again if you're
not already subscribed go ahead and click that subscribe button and check
out another video I want to thank you for watching and I will see you in the
next video
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