So there are a ton of mistakes being made out there when it comes to Etsy SEO.
In this video I want to go over some of the main ones that cause the most
problems what's going on Etsy sellers thanks for coming back to my channel
today and if you're new to my channel please consider subscribing I do new
videos all the time with that being said shout out to
everybody grabbing up the ebooks and the coaching services in the description
below a ton of people have been messaging me and telling me how the
promoted listings ebook have been skyrocketing their sales so heck yeah
you guys thanks for supporting me and thanks for growing your shop with me so
with that being said let's jump right into it again so the top SEO mistakes
being made on Etsy can really hurt you and they can actually seem harmless at
first but it throws off the algorithm and it totally confuses the search
results so the first one that I always see is two varieties of this and it's
putting free shipping or putting sale in the title of the listing this is a huge
no-no because nobody is typing in free shipping some people may but the
majority of your customers are not looking for free shipping right off the
back they're looking for a cool product and you want to be as descriptive as
possible to get your listing in front of them so keep that in mind when you put
in free shipping into a title it just takes up space and it throws off the
algorithm it confuses the search results so and you don't actually have to do
that either if you really have free shipping on the listing put free
shipping on it and it will show up in the filtered search results because on
the left hand side of search you can click on free shipping it automatically
filters out all of the listings that have free shipping so no need to put
free shipping in the title the same goes for sale if you are doing a sale don't
put it in the title and lower the prices yourself take it out of the title put a
sale on it using the sale function on at sea and that will also put your item
in the search filters because you can go to the left hand side once again and you
can filter out all the listings that are not on sale and people can find you
based on free shipping or based on sales and I talked about using those two
search filters as a way of getting found in another video so if you're putting
free shipping or sale in your title definitely consider taking it out right
now for those reasons that I just mentioned the next SEO mistake that I
see a lot of people making is it's putting a special name in the title like
a special name of the product you made if it's a one-of-a-kind product and you
gave it a super cool mystical type name or whatever it may be and it's not
descriptive to that listing it's going to take up space in your title again and
just not target your customers as well as you could be so save the super cool
names for the description and just keep it in there take the super cool names
out of there also if you put in quotations around the super cool names
that you come up with that's another no-no for the for the
titles that's just unnecessary and it may have a negative effect on your
search results so put your super cool names in the description it's just gonna
take up space and throw off the algorithm I used to do the same exact
thing I used to think of the most mystical names might it before what lynn
said was woodlands that we used to be called mystical makings and we had some
pretty mystical names and they were at the front of the title and they never
got thought they never got seen and that's when I initially quit Etsy a few
years back before giving it another try and finally becoming successful so take
it from somebody that has actually failed by doing that exact thing save
the super cool names for your description the next one is a pretty
obvious one but unless you go through in a search a few times
a month and make sure you're not doing this they can stack up so it's spelling
errors believe it or not you may have some spelling errors in your tags and
titles right now the easiest way to do that is go to your listings on the
right-hand side you have a few options to filter your own listings within your
dashboard you can filter them based on tags if you didn't know that it's a
really useful way to see how many tags are using and how many times you're
using each tag throughout your entire shop so go to that it's under like more
advanced options or more options something something to that effect it's
on the right-hand side when you're in listings you can see all the tags that
are that you're using how many times you're using them and just go through
there and make sure none of your tags are misspelled if there are misspelled
in some of the tags then chances are they may be misspelled in your title as
well so go to your title and your tags and
correct the spelling error if it's a silly one I know and it's quite obvious
but it's overlooked sometimes a straight up spelling error can can get you less
abused so that's another one make sure you're spelling your tags and titles
correctly and then another one is being too repetitive with some of your
keywords in the past years on Etsy being extremely repetitive worked really well
just repeating different versions of the same keyword in the last video that I
did I mentioned sorting out your keyword phrases in terms of adjectives and nouns
so what I used to do and it worked it used to work is repeat my noun and put a
bunch of different adjectives in front of it so that noun only needs to be used
once or twice now Etsy's algorithm scans the whole title mixes and matches based
on the customers search and brings you up based on the other factors as well so
don't get too repetitive it used to work and it used to work well but now not so
much as he wants to once very descriptive titles vary
accurate titles and tags and they are they're gearing more towards that so be
descriptive and don't be too repetitive and then this one this last one is more
of an opinion but it's a strong opinion the the last SEO mistake that I see
people doing is not having a keyword search tool so in my opinion not having
normally it's it's not it's like you're running in the dark without a keyword
search tool you may be using tags that are completely never ever searched and
you might not even know it and that's the sad part but with a tool like
marmalade you can see exactly how many times somebody is searching that keyword
per month and see how much it's engaged with it's a very powerful tool I'll put
the link for it in the description below and you can support my channel by
getting marmalade through that link Marley is this the only tool that I use
for SEO and it's the only tool that I give credit to for bringing me a ton of
success on Etsy helping me create a six-figure income with that being said
all of these other errors and mistakes in SEO is a great place to start and if
you're doing any of these things definitely consider right now to take up
eliminate those from your SEO strategy is not there there I can see where the
intent came from but in reality these these things don't work anymore so
that's it you guys as you know I do new videos all the time on Etsy success so
please consider subscribing if you haven't already and you can go in the
link in the description to grab any of my ebooks or Etsy services and till next
time have a nice day everyone peace out
Không có nhận xét nào:
Đăng nhận xét