-Dude, I want to get into this right here.
How did you get involved -- Aviation Gin?
What is going on? This is, like --
This is an American-made gin.
-It's an American gin.
Little smoother than our -- its British counterparts,
little more drinkable.
Uh, wow. I sound like a pro.
-Yeah, you're actually good at this.
-I really know nothing about gin.
If I ran the company for real, it would be on fire.
[ Laughter ]
-No. It was -- I was in Vancouver,
and I had been -- I was shooting.
And I was shooting a film out there.
And I went to this one restaurant.
I ordered a Negroni. And then I was --
It was the best Negroni I had ever had in my life.
And I went back there about eight more times
before I finally asked the guy, "What's in this?"
And he said it was Aviation Gin.
So, I did a little research, and it won --
got, like, a 97 for wine --
It was, like, the highest-rated gin ever
for that particular company.
And it was tiny.
So, I was able to meet some of the owners
and weasel my way in as an owner.
And I love it. It's amazing.
-Where is this based out of? -It's based out of Portland.
Portland, Oregon. -Cheers.
Was this just gin and soda?
-Mine's just straight gin.
Yours has lots of soda right there.
-Wow. [ Laughter ]
I love it. -Yeah.
-Dude, it's fantastic. -Pretty great.
-Refreshing. -I know.
So, it's been fun.
It's been fun learning kind of the ropes.
You know, the liquor industry's kind of not unlike the --
Yeah, there you go. Kicking right in, huh?
Yeah. I put a little something extra in there.
-[ Slurring ] You're my best friend.
You're my best friend. -No, you hang up.
No, you hang up. -No, you hang up.
[ Laughter ]
It is tasty, man. -I know. Pretty good, right?
-Refreshing. I love it.
But now, dude, now you go to meetings now?
Are you, like -- -Loaded?
Yeah, pretty much. -No, no, no. I mean, no.
Do you go into meetings and, like, talk about the company?
-Yeah. I kind of travel all over the country.
I meet buyers, that sort of stuff.
It's, like, it's a real, genuine responsibility.
But it's not -- it's not too dissimilar to the film industry.
I mean, it's all sort of based on relationships and handshakes.
You know, but what's weird and I found so ironic
was that it's the liquor industry
where you actually have to be accountable.
Like, in the -- in the film business, you can, you know --
If you're working on a movie,
you can go out for a night of drinking and then, you know,
miss work because you fell asleep on a stove.
And no one's gonna really do much about it.
But the liquor industry, it's hardcore.
Yeah, you can't -- You don't mess up with those guys.
Yeah. No. -No, you can't.
But you said it's like just jumping into everything.
Like, even jumping into "Deadpool,"
you didn't know what -- what it was.
-No. It was sort of --
The whole thing's been an amazing learning experience.
But you gotta trust your gut on this kind of stuff.
I mean, 11 years ago, I remember reading a "Deadpool" comic
and feeling like this is a once-in-a-lifetime connection.
And then a few years later, I met my wife, and I was like,
"Oh, I guess a once-in-a-lifetime connection
can happen twice."
And then -- And then we had our children.
And that's when I realized that I love gin.
[ Laughter and applause ]
I just...
I took the passion...
-Of course. Of course. -I went deep with the passion.
Right?
So, that's when I bought -- I bought Aviation Gin.
-That's fantastic, dude. -Yeah.
-I know that if you do go on vacation,
you have to have an out-of-office e-mail reply
that people do.
And you're not really used to those type of --
-No. It's all so formal. Yeah.
Suddenly, I have, like, a pseudo-cyber office
when I have to be -- again, I have to be accountable.
So when I'm away, I have to send out out-of-office e-mails.
So, if you e-mail me at the company,
you get a response back, at least.
And it's, yeah, been fun.
-And some people told you to, you know,
just keep it short and sweet.
-Keep it short and sweet. -Out of the office.
-Nothing personal. -Not checking my e-mail.
-Be back -- Yeah. -Yeah.
-So, I went deep. -This is six paragraphs long.
It's just -- -Yeah, yeah.
-This is your out-of-office e-mail reply.
We highlighted some stuff.
-Yeah. It was -- It was fun. -In case you want to just --
-It was a bit of an overshare. I enjoyed it.
Yeah, so this is only my second out-of-office reply.
And from what I'm told,
it should be short, sweet, never personal.
I said, "This Father's --" This is for Father's Day.
I said, "This is the perfect time
to give your dad the best Aviation American Gin."
I said, "While my own father may be gone,
the unspoken tension we shared is alive and well.
This Father's Day,
you may not be able to give Dad a second chance,
but you can give him a bottle of Aviation American Gin.
Or if he died before either of you
could even begin to comprehend the importance of closure,
just get yourself a bottle.
[ Laughter ]
Happy Father's Day.
Ryan Reynolds, owner, Aviation Gin."
Yeah. I mean, that's just an out-of-office reply.
Short and sweet.
-Yeah.
-Short and sweet. Nothing too personal.
-I have one right now,
if you e-mail me at ryan@aviationgin.com.
You get one right now.
I'll tell you exactly where I am.
-Really? -Yeah, yeah. It's true.
Yeah. I have one personalized for "The Tonight Show" even.
-You will? -Yeah.
-So, if you e-mail ryan@aviationgin--
-Probably shouldn't give my e-mail address
on live television. -Yeah, that's a big mistake.
You're gonna get e-mails, dude.
-Works for everybody else. Works for politicians.
-Yeah. Why not?




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