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LG has lost a lot of its influence over the smartphone industry through years of declining
sales and profits, even as the rest of the industry achieved record growth.
To fix these issues, the mobile division now has a new president
And I went to Seoul, South Korea, to talk to a bunch of people from to see
how they plan to turn these negative trends around.
I'm Marton from TechAltar, you are watching the 34th episode of The Story Behind series,
and here's what I've found.
OK, before we start with the strategy, I really have to put LG's phones into context a little,
because I think we smartphone enthusiasts fundamentally get its scale wrong.
LG smartphones make up about 80 to 90% of LG's mobile communications business unit.
The rest is mostly audio products, wearables, and accessories.
This is one of five business units in a company called LG Electronics and last quarter it
was responsible for about 18% of its revenue.
Most of LG Electronics' revenue comes from home electronics like fridges, washing machines
and TVs, but they also sell things like Vehicle components.
And then LG Electronics is only one of many companies under the LG Corporation umbrella,
although it is the largest one, with about 40-50% of the revenues.
So overall, smartphones only make up somewhere between 5 to 9% of the total revenue of the
giant conglomerate known as LG Corporation.
Geographically, LG's two most important markets by far are North America and South Korea.
North America moves the most units, accounting for well over a third of LG's total shipments,
but here LG mainly sells lower end units with low prices and low margins.
In Korea it's the opposite: LG sells fewer phones, but most of them are flagships, and
therefore LG is more profitable here, accounting for over a third of LG's mobile revenue.
Talking of revenue, it has decreased for the company's mobile division by more than 20%
over the last five years, even though the market itself grew quite quickly.
Things aren't looking great.
Profitability seems even worse, where LG has been losing money for over 3 straight years
now as well.
2016 was their worst year, when the LG G5 performed spectacularly badly, and even before
that, LG's quality control problems, together with the increased competition from China
really put LG into a tough spot.
OK, so that's a super quick overview, and I think it's pretty clear that things have
to change for LG if it wants to turn things around.
Which the new president apparently wants to do.
So I talked to a bunch of people at LG, here are all the plans they would share with me.
Starting with products, there are two clear directions.
One is a returned focus on the basics, which they defined as ABCD.
Audio, Battery, Cameras and Displays.
LG will apparently stop focusing on being the first to bring random, risky technologies
to market, like modular designs or curved screens, which LG has done quite often in
the past, and will instead simply make sure that LG phones perform well in these core
areas.
Other companies like Samsung and OPPO had a similar change in mentality a few years
ago, and while we enthusiasts might prefer more experimental companies, it sort of makes
sense because smartphones are becoming a commodity and nowadays there is so little room for meaningful
differentiation now anyway.
The G7, which you can see my thoughts on right here, is a pretty good example of this new
strategy.
It's just an evolution of the G6, not something radically new.
Also a part of this push for fixing the basics is an increased focus on software updates,
which LG says they opened a dedicated new software development center for.
They claim to push for more consistent and faster updates in the future, which was definitely
one of LG's weaknesses so far, although we haven't seen any proof of that just yet.
ThinQ branded artificial intelligence enhancements are supposed to give LG devices a differentiation
going forward, but for now I've found LG's actual AI capabilities fairly unimpressive.
Mostly just AI based scene detection and image enhancements in cameras, and sadly nothing
LG told me about their future plans really seemed like a breakthrough, but I guess only
time will tell how far they can push with AI.
In terms of marketing, LG told me that the promotional budget of LG Electronics as a whole
was mostly focused on on promoting OLED and 4K LG TVs, but since they
have gained enough market share in those categories, they will start prioritizing mobile phones
this year.
LG signed up BTS, Korea's most popular boyband to promote phones starting with the G7.
LG claims that this is their most expensive advertisement deal to date, and while it won't
do much for them in, say, Europe, it could give them a nice boost in Asia and to some
extent in the US, which, as you might remember, is where LG actually makes money.
Over the last few years, LG's marketing was fairly weak and got drowned out by more aggressive
brands like Samsung, Apple and Huawei though, so we will have to wait and see how hard they
really push this year.
LG's most counterintuitive and interesting strategy though might just be to wait.
Given that since 2017, the global smartphone market has stopped growing for the first time
ever, and given that most smartphone makers still aren't profitable, smaller and weaker
companies are soon expected to either go bankrupt or get bought by larger, more wealthy ones.
Consolidation is kind of inevitable.
Just think of HTC, which is being sliced up by Google, Nextbit, which was bought by Razer,
or smaller Chinese companies like Gionee and Meizu, which are slowly losing market share.
And given that LG is a large, diversified conglomerate, it can simply afford to wait
until the competition bleeds out.
While outlasting competitors, isn't the sexiest strategy, it might actually work for LG.
OK, so those are all of their plans.
How do I feel about them?
Well, a little mixed.
First, I think a focus on the ABCD basics plus better software support is going into
the right direction.
I don't see spectacular battery life improvements or or fantastic software support from the LG G7 yet, but let's
give this new mobile president a little bit of time.
I also find it a little hard to imagine what LG could meaningfully do better in AI
than Google, who owns the OS, or Samsung, who at least has more users and money couldn't do
but I guess more AI and better AI on LG phones won't hurt either.
So, the product strategy, while not groundbreaking, is generally going into the right direction.
But the rest, I'm not so sure about.
See, a good place for a brand to be is either on the premium end, like Samsung and Apple,
or on the value end, like OnePlus and Xiaomi.
Both are perfectly valid business models.
Obviously to sustain a premium brand you need a sales, marketing and customer support structure
that convinces people that your products are worth the premium.
On the budget end, you can save on, most, of those and you can offer your devices for
less.
LG though, falls into this uncomfortable zone between the two.
They kind of want to appear premium, so they spend some money on these extras, but don't
commit to them fully, so consumers don't want to pay the premium prices.
Just look at their prices over time.
Here's the G6 on Amazon.
It's priced like a premium product at launch, rivaling the latest Galaxy phones, but then
gets discounted dramatically pretty much straight away, and in a few months it becomes a value
phone.
And it's a very similar story for other LG flagships.
I bought my G6, just 3 months after it was announced, for something like 380 Euros.
That's pretty much half price and this is a problem, because LG has to spend money like a premium brand,
but eventually sells phones with margins like a value brand.
This is obviously not a good business model, and LG really has to decide, at least in my opinion,
what they want to be.
If they want a premium brand, they should make a premium product and push it
just as hard as Samsung does.
If they are OK being a value brand, they should skip all the BS and start pricing
their phones like value phones right from the start.
To this end, LG telling us that they are finally taking mobile marketing a little more seriously could be
a good sign that they are actually becoming a premium brand,
but given their track record, I am a little doubtful.
The saving grace for LG for at least the next few years might come from the US government
being aggressive against ZTE and Huawei.
The US is LG's largest market by sales, and especially ZTE was already catching up with
them in fourth place, but with the recent tensions, LG might get a temporary pass.
So, really good timing for them!
But anyway, I am somewhat torn on LG's future overall.
They are still losing money, but the worst sales and profit declines seem to be over,
their device strategy is finally starting to mature, but they are focusing on a confusing
AI strategy, they finally say they will take marketing seriously, but none of their past
efforts suggest that they will succeed, and while LG certainly can afford to lose money
on smartphones until smaller competitors bleed out, or get banned, I don't see the fire,
the aggressiveness that other brands like Samsung or more recently, Chinese competitors
seem to have.
See, I can't really predict if LG will be able to turn its mobile business around, but I can
recommend a really, really, really good audiobook.
The Malazan Book of the fallen is my absolute favourite audiobook ever, and if you like
epic stories like the Lord of the Rings or the Game of Thrones series,
then I think you will absolutely love this one.
You can get this book or any other one from Audible's unmatched catalogue for free with
a 30 day trial membership by going to audible.com/techaltar.
That way you also let them know that I sent you and you help my show
With the membership, you get one credit for any audiobook in the catalogue, which
if you didn't like, you can return in exchange for another one
and if you did like, you can keep, even after you cancel your membership.
So go to audible.com/techaltar or text TechAltar to 500-500 to get your first audiobook for
free and support my channel.
For more infomation >> Can LG save its smartphone business? (Analysis) - Duration: 10:16.-------------------------------------------
LaLiga Santander Postseason: August - Duration: 5:21.
Just like every other summer, LaLiga started out with new faces, and renewed hopes for all the teams in the championship.
For the second year in a row, the main player in the transfer market was Barcelona FC.
They invested more money than anyone else in their attempt to regain the Spanish league title.
Their boldest outlay was the 105 million euros shelled out in order to get the signature of the youn g Ousmane Dembele.
"I'm really happy to be playing with the best players for the best team in the world.
My aim is to settle in as soon as possible and to learn from the best players in the world like Luis Suarez
and Leo Messi. I also want to work as hard as I can to win the most titles possible"
The defending champions, Real Madrid, concentrated on Spanish players,
signing the likes of Marcos Llorente, Dani Ceballos and Theo Hernandez.
Other big clubs like Sevilla and Marcelino Garcia Toral's revamped Valencia made some interesting forays into the transfer market.
The start of the campaign did not disappoint; Matchday 1 featured the first surprise of the campaign.
Making their debut in the top flight, Girona, had the great Atletico Madrid up against the ropes.
Despite a last gasp equaliser to make it 2-2 and rescue a point for Los Colchoneros,
Pablo Machin's side showed great promise from their very first match of the season.
"This club is here to compete, that's our prime objective and today we managed it. We competed really well
against an opponent who are in the Champions League. It was a good debut but we've only just begun, we've got to keep working hard"
Real Sociedad, Barça and Leganes were the only three teams to pick up all six points from the August games.
The team from San Sebastian made a great comeback at the Balaidos stadium and also beat Villarreal convincingly on
the day Xabi Prieto celebrated, with a goal, his five hundredth appearance in a Txuri Urdin shirt.
Leganes, came away with narrow victories from their games against Alaves and their visit to the RCDE Stadium.
Meanwhile Ernesto Valverde's new Barcelona showed their quality right
from the off with convincing wins against Real Betis and Deportivo Alaves.
Real Madrid, started out their campaign by thrashing Deportivo away from home.
But on Matchday 2, having been presented with the trophy for winning the previous season's championship,
slipped-up at the Santiago Bernabeu against Valencia. The match ended 2-2,
an early glimpse of the great season the team from the Mestalla was about to have.
The month of August ended with Real Sociedad on top of the table thanks to goal difference, and with two of
the recently promoted clubs, Girona and Levante among the leading pack. At the other end of the table,
five teams had lost both their games. Among them, Las Palmas, who after their 5-1 home defeat to Atletico Madrid,
were now the bottom club in LaLiga.
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Hot, much like summer _ 052818 - Duration: 1:43.
Hello, I'm Michelle Park here with the latest weather update.
It's the last Monday of May,... and you can definitely tell by the hot weather that summer
is right around the corner.
The weather is already this hot, I wonder how hot it'll get in our actual summer months.
Unlike the rest of the nation, Jeju and the southern regions are currently under cloudy
skies ,... with light showers of less than 5 millimeters expected.
Tomorrow's weather won't be too different from today, other than a few more clouds.
The whole country will be exposed to high UV rays again so try to stay safe when under
the sun.
Taking a look at our readings for tomorrow,...
Seoul will wake up to 18 degrees Celsius, Daegu and Gyeongju begin at 18 and 17 degrees.
The daily high in Seoul will hit 25 degrees, while Gwangju and Busan peak at 29 and 24
degrees.
After tomorrow, the country will be under sunnier skies with hotter highs during the
day.
I'll leave you with the weather conditions around the world.
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North Korea, U.S. hold preparatory meetings for Kim-Trump summit - Duration: 2:44.
North Korea and the U.S. appear to be back at work making preparations for their summit.
Already a number of working-level talks are held between the two sides.
Lee Ji-won zooms in on what could be covered during these meetings.
It's the second day of secretive meetings between the U.S. and North Korea on the northern
side of Panmunjom.
The delegations are reportedly led by the former U.S. ambassador to South Korea and
former nuclear negotiator, Sung Kim,... and from North Korea, Choe Son-hui, the regime's
vice foreign minister and a former director of her ministry's North American department.
Both are experts in their fields, so it's expected that they'll discuss the agenda and
details of the Pyongyang-Washington summit, including North Korea's denuclearization and
a security guarantee for the regime.
In fact, South Korea's Yonhap news cited a foreign affairs source, reporting that the
talks will center on how both sides see and define "denuclearization."
Japan's Kyodo News Agency reported Monday, citing U.S. officials,... that Washington
is asking Pyongyang to first transfer the 20 nuclear warheads it is believed to have...
to somewhere outside of its borders as soon as possible.
This is in line with what White House National Security Adviser John Bolton said a few weeks
ago when he suggested that North Korea's nuclear weapons be dismantled and shipped to Oak Ridge,
Tennessee, as was done in his preferred "Libya model."
But some also say that the talks could depart from the Libya model, Trump having said he
would not take that approach,... and instead focus on his "Trump model."
This could mean the North counter-proposes that it first give up its inter-continental
ballistic missiles,... the weapons that would theoretically enable it to strike the U.S..
Trump last week had also, for the first time, hinted at the possibility of accepting a "phased-in"
disarmament for North Korea.
Meanwhile, as confirmed by White House press Secretary Sarah Sanders, an advance team of
White House and State Department officials, reportedly led by Deputy chief of staff Joe
Hagin, is believed to have left for Singapore on Sunday to prepare for the Kim-Trump summit.
And a high-ranking North Korean official, Kim Chang-son, who heads the regime's State
Affairs Commission Secretariat, appears to have gone to Singapore as Hagin's counterpart.
The North's delegation was spotted in Beijing airport Monday morning, and is believed to
have taken a Singapore flight in the afternoon, according to local sources.
And since the two sides are meeting in the city-state that'll host the possible summit,
it's expected that they'll discuss protocol and details of the schedule.
Lee Ji-won, Arirang News.
-------------------------------------------
SP_ ¿Qué son el caché y las cookies? ¿Cómo borrar el caché y las cookies? - Duration: 1:41.
Hi, I'm Sami, from Fawzi academy. In this video, I will talk about. What are cache & cookies. how to clear ,remove, delete, cache & cookies.
When you use a browser, like Chrome, it saves some information from websites in its cache.
and cookies. Clearing them fixes certain problems, like loading. or formatting issues on sites.
How cache & cookies work.Cookies are files created by sites you visit.They make your online experience easier by saving browsing data.
The cache remembers parts of pages, like images, to help them open faster during your next visit.
Clear cache & cookies,On your computer, open Chrome.At the top right, click More. Click More tools. and then Clear browsing data.
At the top, choose a time range. To delete everything, select All time. Next to "Cookies and other site data".
and "Cached images and files,". check the boxes.Click Clear data.After you clear cache and cookies.
Some settings on sites get deleted. For example, if you were signed in, you'll need to sign in again.
Some sites can seem slower because content,like images, needs to load again.
Thank you, for watching Fawzi academy. Please, like. Subscribe, share, this video, and visit, our website, fawziacademy.com.
-------------------------------------------
How To Treat Diaper Rash Fast | Best Homemade Diaper Rash Cream (INDIAN VILLAGE ASMR VIDEO) - Duration: 3:11.
Hi friends this is Ramya from wildturmeric. In this video, I wanted to share
a clinically proven homemade diaper rash cream that helps start 93% of wound
healing in the first 6 hours of application. Able to heal diaper rash
with a simple homemade rash cream equal to prescription medication is amazing!
This cream is very gentle to be used on baby's skin and has no side effects at all.
I will leave the link to the research paper supporting these claims in the
description box below.
The first ingredient we need is bentonite clay. It's a healing clay got from the ash of volcanoes. Calendula extract is supposed
to be the most effective for diaper rash but bentonite clay has been proven to be
even more effective than calendula, this is because it draws out toxins very
effectively thus helping in very fast wound healing. You can buy bentonite clay
through online shops. I would suggest using only bentonite clay for best results.
The second ingredient we need is aloe vera juice, to make aloe vera juice
cut the leaf of an aloe vera plant. Wash, pat dry and remove the thorns on both
sides of the leaf. Now cut in half, scoop out the flesh and grind in a mixer
without adding any water to get a smooth juice. Aloe vera juice spoils very soon
but one amazing thing about this cream is when Aloe Vera juice is mixed with the
clay it does not spoil for three days if left at room temperature and don't use
store-bought Aloe Vera gel, it does not mix well with the clay and it is always
best to use fresh aloe vera juice. Aloe Vera helps heal the wound very fast.
The last ingredient we need is lavender oil. Lavender essential oil has
anti-inflammatory properties that helps bring down the inflammation and is very
very healing. You can order lavender essential oil easily through online shops.
I wanted to make this recipe into an ASMR video. We were going
through a very severe drought but now it has rained and the whole village looks
green and beautiful. We have these beautiful yellow flowers popping all over
the farm and I have taken this video using them as a background.
You can store this cream at room temperature for two to three days but it
is best to make it fresh every day. To use, apply a thin layer of this cream on
the affected area twice daily wash it off after an hour or two.
I hope you found this video useful. If you like to support me and this channel, please share this video
with your friends, it'll mean a lot to me. If you like to get detailed information
on herbs on days I don't post videos, press the notification button. Thank you
for watching this video :)
-------------------------------------------
Since I have done this - I have no cavities Goodbye to the dentist - Cavities Treatment - Duration: 2:37.
For more infomation >> Since I have done this - I have no cavities Goodbye to the dentist - Cavities Treatment - Duration: 2:37. -------------------------------------------
Rap Buồn Dành Cho Con Trai Thất Tình 2018 ( Phần 31 ) | Ngày Em Lên Xe Hoa Theo Chồng Về Xứ La - Duration: 2:08:35.
For more infomation >> Rap Buồn Dành Cho Con Trai Thất Tình 2018 ( Phần 31 ) | Ngày Em Lên Xe Hoa Theo Chồng Về Xứ La - Duration: 2:08:35. -------------------------------------------
Why Lose More Belly Fat Fast By Squats. ( without a sore muscle of belly. ) - Duration: 5:56.
I am Takaine from MuscleWatching.
Squats is very effective for losing belly fat.
Why dose squatting lose belly fat?
Some people say that squatting dose not work on belly.
Squats does not make sore muscle on your belly,
but it can lose belly fat.
So, it is great!
There is some misunderstanding.
They say that squatting makes sore muscle on my belly,
because of sore muscle, I lose belly fat.
There is a person interpreting like this, it is a mistake.
There are various ways to do that.
Depending on the way, the belly may become a sore muscle.
However, as a reason why the squat is effective to lose the belly fat,
The lower body's muscle is so big.
By training big muscles, calories burned and basal metabolism will boost.
So, when I thought about training something today,
I do squats, because it is effective and efficient.
For example, Push-up and Pull-up,
These are very hard,
There are not so many muscles to use.
In the case of women, that can not be done physically.
The hard workout is not necessarily effective.
Many people often confuse 'hard work' and 'effective'.
Athlete training, Bodybuilding training,
It is not good for ordinary people. There is a different and better way for ordinary people.
If you are ordinary people, you do not necessary too much hard work.
I think that the hard work for the sportsman is good because it feels refreshing.
In case of dislike of exercise,
they want to do no equipment
I think that it is almost of the world population
I recommend that they mainly squat at home.
Radio exercise diet series is popular in my channel
It looks very easy at first glance.
Do it once, you make sense
You have been sweating a lot.
you can know that you do not use many muscle.
if you can use effectively muscle, the too much hard work is not necessary.
in case of people who dislike exercise they can lose belly fat by mainly squats at home.
How many times should I do?
When I am sore muscle how I should do?
you might have also many question
I have been published exercise videos since 11 years ago,
the most popular and effective exercise in my channel is 10 minutes workout.
you should do 10 min workout.
My 10 min workout series is over 100 videos.
you can choose favorite one.
if you are made lower body sore muscle, you should do upper body workout.
you can do repeat it,
or if you have sore muscle, also you can do the stretch.
As a rule, you should rest sore muscle parts.
you can do workout except parts of sore muscle.
you can do also aerobic exercise or stretch.
if you have any question, you write a comment.
I reply only very good ask.
I reply that only very good question of right after this video published.
if you have any question, you should ask right after publised a video.
Summary, Squats does not make sore muscle of your belly.
But you may make sore muscle of your belly depending on the squats way.
if you try keep attention in belly, you may make sore muscle of belly.
However basically, the reason why fat of belly is lost by squat is due to boost of basal metabolism and boost of calories.
that's all!
-------------------------------------------
Natural Blood Thinners that Prevent Blood Clots - Duration: 3:29.
Doctors prescribe blood thinners for numerous reasons
It might be because you suffer from a heart or cardiovascular disease
an abnormal heart rhythm called atrial fibrillation or a congenital heart defect.
Or perhaps you've had a heart valve replacement or you're at risk of blood clots occurring after having surgery.
Blood thinners are medicines that prevent blood clots from forming
and help blood flow smoothly through your veins and arteries.
As the name suggests, these prescribed medicines don't actually make your blood thinner or break up clots
These medicines help keep your blood from getting thicker and forming new clots.
They can also slow the growth of existing ones, thus reducing your risk of dangerous clots.
While blood thinners are helpful in many ways, they can also cause side effects in some people
Excessive bleeding is the most common reaction and can occur in several ways
including heavy periods, bloody or discolored urine or feces
nosebleeds, bleeding gums and prolonged bleeding from a cut.
A 2014 study published in PLOS ONE found
that a blood thinner commonly prescribed to prevent blood clots after a hip or knee replacement is associated
with an increased risk of post-surgery bleeding or infection.
Some other possible side effects include dizziness
muscle weakness, hair loss and skin rashes
Blood thinners should be taken as suggested by your doctor or it can lead to serious consequences.
To be on the safe side and reduce the risk of blood clots
you can always try some foods and herbs that are natural anticoagulants and can help prevent your blood from clotting.
Caution: Anticoagulant foods and herbs should not be used as a substitute for prescription anticoagulant medication.
In addition, some natural blood-thinning foods and herbs could interact with prescription medicines
Consult your doctor to determine what's best for you.
Here are some of the best natural blood thinners to prevent blood clots.
1. Ginger
Ginger is an herb that can effectively help reduce blood clotting. It can also prevent new clots and reduce your risk of a stroke.
In addition, it promotes healthy blood circulation throughout the body
2. Turmeric
Turmeric is best known as a natural anti-inflammatory herb
but it also works as a natural blood thinner.
This happens mainly due to its curcumin content.
Curcumin can help prevent your platelets from clumping together and forming clots.
3. Garlic
Garlic is good for your heart health and is even more beneficial if you are at a higher risk of having blood clots.
Sulfur-containing compounds like adenosine, allicin and paraffinic polysulfides in garlic act as blood thinners.
4. Cinnamon
Cinnamon is another effective natural anticoagulant. It contains coumarin, a chemical that acts as a powerful anticoagulant.
This sweet spice is even capable of lowering blood pressure and relieving inflammatory conditions
Cinnamon also reduces the chances of having a stroke.
5. Cayenne Pepper
Cayenne pepper has a powerful blood-thinning effect on your body and also increases circulation.
-------------------------------------------
2018 Trailblazer Award Honoree: Diana Son - Duration: 16:31.
Good evening, my name is Sandra Oh
Hello to all
And thank you HJ and Julie
And the whole Korean American Story community
I am honored to introduce to you
This evening recipient of the trailblazer award
My dear friend, Diana Son
I first met Diana
A budding playwright in the fall of 1995 in Los Angeles
During the Mark Taper workshop of her play "Fishes"
Little did I know that we'd end up here
Well me in LA and Diana in New York City
Bi-coastal friends and collaborators
Who introduce each other for awards
But it's fitting because I've
Read everything and seen everything
And been in much of what this woman has created the past 20 years
Her body of work includes her award winning plays
"Stop Kiss" and Satellites
The awarding winning show "American Crime"
"Law and Order: Criminal Intent"
Her NBC pilot "Love Is a Four Letter Word"
The Netflix hit "13 Reasons Why"
And her current projects
"Dirty John"
And her HBO title "Slanted"
The first television show to feature four leading Asian-American female character
And also thrown into this amazing body
Being a wife to a wonderful man
A mother to three, count them three
Fantastic boys
I've how Diana's grown
From driven playwright
To experience TV writer producer
To ambitious television creator
I'm excited that Korean American Story is honoring
This Korean American woman
Who brings her story to everything she writes and creates
This is what makes a trailblazer
You're born in Philadelphia
You're raised in Dover. Delaware to Korean-American parents
You see a FAME production of Hamlet at the public theatre in the early 80's and
That ignites a love for writing in the theatre
You see the purple banners of NYU and you say
I wanna go there
Prince and "Purple Rain" save your life
You write a hit play
You come out to LA for the first season of the hit show "The West Wing"
Learned how to value your own work
Come to hate LA traffic
And return to your heart, New York City
You create a family
You support other writers
You're a member of New Dramatists
Chair the Fellows Program you mentor young writers
Your calling to serve your community grows
Your talent is met
With accolades and great opportunities
As you give to your community
It gives back to you
This is what a Korean-American trailblazer is
This is Diana Son
Congratulation Diana on this well deserved
Recognition I celebrate you
I love you and please join me in welcoming Diana to the stage
I love you
That was very nice of my friend to do that
But I now have no speech
Thank you HJ, Julie and Korean American Story
For inviting me to be here
Some of you may recognize me
As I've attended this event a few times
Introducing other guests
But my involvement with Korean American Story
Goes back to a time before
KAS was even formed
I met HJ and Teresa when we all attended
A small grass roots english language church
For Korean-Americans back in
We don't have to say the date
Suffice to say after service one day
When one of our members asked me
If I had an email address
I was like, "Email, ha like thats a thing!"
But my first intersection with KAS was in 2011
When Julie Young contacted me
And asked if she could interview me for her column, "Heart and Seoul"
It was at the end of our interview when Julie mentioned
She had twin toddlers
Who were around the same age as my twins
And that her husband is African-American and that they sometimes played at a park
Near my house at which point I realized
I had met them
I was leaving the park
As Jamal was entering with Jade and Jaserie
And we both noticed right away we were both pushing twins
Now Jade and Jaseria as well as my twins
Nate and Dash are at the same school
And tomorrow will make a presentation to their grade about the joys of mandoo
They're here tonight with my older son Wilder
And my husband Michael who I might say
Is a single dad to our three sons while
I spend many months in LA doing a job
So I think, he should probably get this award too
And a table full of my most beloved friends
It's such an honor for me to be here
And I'm grateful to you all for coming
It's a wonderful feature of the gala
That instead of making a speech we tell a story
Or Sandra tells my story
Because I had felt for many years
That someone is writing the story of my life
So many things have come full circle
When I was a senior in highschool I grew up in Dover Delaware
We went on this field trip to the city
To see a production of Hamlet at the public theatre
It was a revelatory experience for me
But when the play was over, I realized
I was no longer going to be in this magical space
Where everyone agreed we were gonna be in another world
For a couple hours
And I knew I had to get back there
But I didn't know how
In three hours I was gonna be back in Dover Delaware
Where there was no theatre
No museums, no nothing really
I was bereft as our bus pulled away
From the public theatre but then I noticed
These purple flags that had three letters on them
N.Y.U
And I went home and I applied
And months later I received a letter saying I got in
And two of my friends here tonight
Are people I met on the first day freshmen year
And some years after that
My play "Stop Kiss" premiered at the public theatre
Which also my play "Satellites"
And which I consider my artistic home
So you know what I mean
When I say that I feel like someone is writing my life
Something else is coming full circle
As I stand here
And tell you my story
Because I feel that this is the year
That I'm coming out as a Korean-American
The play that launched my
My career "Stop Kiss"
A story of two young straight women who fall in love
And are the victims of a gay bashing
And even Sandra played one of the lead characters
Nothing about her characters and any of the other characters
Was race specific
I made a point to cast actors
That would reflect the ethnic diversity of New York City
But it was a conscious choice
Not to define them by their race
Maybe 'cause I was a passionate advocate of color blind casting
Or maybe I didn't know how to write a character
That expressed what was important to me
Who was also Korean American
I started working in television are "Stop Kiss"
Which was extend three times
And was and possibly still is
The longest running straight play to be performed at the Public since the 70's
I went from being a starving playwright
Whose day job was writing Star Trek trivia questions
For the sci-fi channel website
To being the staff writer on
The first season of a brand new show called "The West Wing"
So "The West Wing" was a great show
But as you know if you watched it
There weren't any Asian-American characters
In fact in the pilote there weren't
Any characters of color
On "The West Wing" or any of the new shows
On any of the four big networks that season
I was the only woman and the only person of color
Of the writing staff of "The West Wing"
On the one hand this felt validating
I knew I was hired because I was a good writer
Not because I was needed to bring a specific cultural perspective
I think we've all had experiences
Where we just want to be seen as a fellow human
A skilled person a good worker
But the flipside of that means
Not being seen for the fullness of who we are
I remember being on a different show
Years later with a very diverse cast of characters
The main character was a black female detective
Her partner was latino there was a white cop who was gay
And I asked the producer if we could add a cop character who was Asian-American
And this highly esteemed producer said
That they had tried to do that
They had auditioned ton of Asian-American men
But we couldn't find anyone in the community with command presence
Meaning they couldn't find a single Asian-American actor
Who audiences believe had any authority
And you know what it's like in those moments
You spend the first 30 seconds wondering
Did he just say that to my face?
Does he think that I'm just gonna sit here and not say anything
Am I gonna say anything?
What would I say?
Until I finally settled
On the most important question
All tv writers ask themselves no matter what their gender
Or ethnicity and that is
What am I going order for lunch today?
Being invisible as a Korean-American
Hasn't hurt my career lets face it maybe its even helped
But the consequence is I haven't really capitalized
On the value of being Korean-American
I mean internally I think its brought great value to my work
I can easily place myself in any character
Who feels other
I know what its like to be underestimated
I'm the youngest of two
And grew up in the shadow of my older brother
My mom was one of six girls
Because her parents kept trying to have a son
Eventually they gave up and adopted a nephew
So when she gave birth to my
Brother right out of the gate
It was if her two dollar quick pick
Made her the megamillions winner of the year
I knew up growing I was loved
Everything my parents did was for me and my brother
I sincerely believe that in my heart
In addition to hearing it my entire childhood
I also felt that I was loved differently
My kids are well acquainted with the air condition story
In which on hot summer nights
I would lay awake on top of my sheets
Sweating and trying to cool myself with a fan that pushed the hot air around
As I listened to the cool electric buzz of my brothers air conditioner
In the room across the hall
For years my friends had been telling me
I have to find a way
To share my story in TV form
But I didn't know how to tell it
Until I met Wen Zhou
The CEO of Phillip Lim
Whose clothes I'm wearing today
Who is hear
Whose story is so extraordinary
And different than mine
But I finally felt that I had found
An Asian-American story that I can sell to a network
And using Wen's story as a focal point
I came up with an idea for a show
That was based on Wen's life
But featured a group of Asian-American moms
Whose kids go to a crazy progressive school in the city
And who meet regularly for dimsum after drop off
Which is a real thing that Wen, Julie Young and I are apart of
As I develop the idea
I unconsciously found one of the characters
Background and perspective sounding very much like mine
And in October Wen and I went to LA
And sold the show to HBO
So I'm writing the pilot now
And there's still many hoops
That my script still has to pass through
Before it makes it to the air
But if it does
It would be the first tv series
Ever to have a group of Asian-American women as its lead characters
But even the act of writing it is a revelation to me
And is requiring a transformation
Which is why Im saying that I'm coming out as a Korean-American this year
Because this is the first time I've ever felt bold enough
To write about my experience
Thank you Wen for letting me tell your story
Which made it safe for me to tell mine
With the success of "Atlanta", "Insecure"
"Vida","Jane the Virgin","Empire" and "Blackish"
Networks are catching on to the idea that people want to see stories about
People of color
But Asian-Americans are getting the least amount of opportunity
Because we're not seen as a profitable audience
I know that makes no sense but we're not
And we have to change that
And theres a very clear and simple way
By supporting Asian-American stories
And Asian-American content makers
Watch "Fresh off the Boat" whether you like the show or not
Set your tivos to it every week
Join the social media campaign to save it, it's on the bubble
It may not get renewed for another season
And if it doesn't there will be no show on television
With a majority Asian-American cast
You know there are almost 500 tv shows in production right now
Between all the networks and Netflix and Amazon
And there is only one show
Centered on an Asian-American family
Those of you who are good at math can do the percentages
Watch West World which was co-created
By Asian-American show runner Lisa Joy
In August go see "Crazy Rich Asians"
At the movie theatre
Honestly it doesn't even matter if you like these shows or movies
Because if they fail
It won't be seen as a failure of the story to meet our expectations
It'll be seen as proof that there's no money to be made
Telling Asian-American stories
I know there's alot of different ways we need to be activists these days
But there's no better event
At which we should acknowledge
The importance of telling our stories
Thank you
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